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Web-based Learning Solutions for Communities of Practice

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Conditions and Key Success Factors <strong>for</strong> the Management <strong>of</strong> <strong>Communities</strong> <strong>of</strong> <strong>Practice</strong><br />

moted perspective and the emergent approach, and<br />

also some interesting rein<strong>for</strong>cement links between<br />

them. But also we are conscious that this approach<br />

can motivate some important contradictions, such<br />

as imposing <strong>for</strong>mal structures upon existing CoPs,<br />

or treating as CoP structures which are not. This<br />

is why, in order to advance a future research on<br />

the topic <strong>of</strong> management-promoted CoP we would<br />

suggest a more detailed analysis <strong>of</strong> the specific<br />

dimensions <strong>of</strong> the cultivation process undertaken<br />

and comparisons with the dimensions followed by<br />

organic ones to assess differences in the development<br />

process and goal achievement.<br />

It would also be extremely interesting to sum<br />

up the opinions <strong>of</strong> entrepreneurs regarding their<br />

vision on the strengths and weaknesses <strong>of</strong> the<br />

process <strong>of</strong> cultivating CoP in organizations and<br />

also the experience <strong>of</strong> community members receiving<br />

organizational support so as to compare<br />

the perceived pros and cons. Likewise, it would<br />

be a good idea to evaluate which is the present<br />

general situation in the industry regarding the<br />

existence <strong>of</strong> CoP in organizations, and the way<br />

they have been originated and developed.<br />

Finally, the study <strong>of</strong> the alignment between<br />

individual and community interests is also an<br />

important issue, not only <strong>for</strong> our research focus,<br />

but also <strong>for</strong> CoP area in general. In fact, analyzing<br />

open-source s<strong>of</strong>tware communities it is possible<br />

to note that they are effective communities, very<br />

<strong>of</strong>ten more effective than communities cultivated<br />

within organizations. This example can thus be<br />

extended to organizations themselves, in which<br />

it is obvious that it would be necessary to understand<br />

what CoP already exists and which kind <strong>of</strong><br />

interest and goals are they serving.<br />

CONCLUSION<br />

Contributions<br />

The main contribution <strong>of</strong> our study is demonstrating<br />

that CoP’s can be promoted and led by man-<br />

agement teams to achieve organizational goals,<br />

and this will not be an obstacle <strong>for</strong> their right<br />

development if they are honest with the means used<br />

<strong>for</strong> that purpose. To be honest means accept the<br />

four elements that constitute a CoP and working<br />

to develop them and not weaken them.<br />

As we have seen, some <strong>of</strong> the measures that can<br />

weaken the development <strong>of</strong> the community, can<br />

have accelerate its emergence, so it’s important<br />

to be conscious <strong>of</strong> the evolutionary process that<br />

the CoP will continue in case <strong>of</strong> success.<br />

This study <strong>of</strong>fers interesting insights <strong>for</strong> the<br />

implementation <strong>of</strong> communities <strong>of</strong> practice understood<br />

as a tool <strong>for</strong> knowledge management and <strong>for</strong><br />

improving competitiveness in organizations.<br />

The reflection made on the challenges <strong>of</strong> the<br />

creation <strong>of</strong> communities <strong>of</strong> practice clarifies possible<br />

uncertainties or incoherencies that could<br />

appear after reading the theory on these communities,<br />

as well as their applicability on a practical<br />

level. It also analyzes the various documented<br />

real experiences, which can contribute to better<br />

understand concepts such as design, cultivation <strong>of</strong><br />

communities, promotion <strong>of</strong> communities, organic<br />

communities, etc.<br />

Limitations <strong>of</strong> the Study<br />

The most important limitation <strong>of</strong> this investigation<br />

projects are the following:<br />

• All the cases <strong>of</strong> CoP studied are established<br />

within organizations, except <strong>for</strong> the frees<strong>of</strong>tware<br />

community experience. The important<br />

knowledge connection with clients,<br />

procurers, public bodies, universities and<br />

other actors <strong>of</strong> the innovation system and<br />

the role that CoP’s can play on it, has been<br />

out <strong>of</strong> question.<br />

• Most <strong>of</strong> the experiences were successful, no<br />

failure. This is the reason why these experiences<br />

allow the detection <strong>of</strong> Success Key<br />

Factors. Nevertheless, failure could occur<br />

during CoPs’ cultivation process, even if the<br />

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