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Benchmarking National - PRO INNO Europe

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108<br />

BENCHMARKING NATIONAL AND REGIONAL SUPPORT SERVICES FOR SMES IN THE FIELD OF INTELLECTUAL AND INDUSTRIAL <strong>PRO</strong>PERTY<br />

and the development agencies should be strengthened in either case, and (ii)<br />

high permeability for the exchange of staff between the two organisations<br />

should be a goal. (iii) Because their services are better known by SMEs, and,<br />

more importantly, because they may likely have a more neutral stance towards<br />

the usage of different IP protection instruments (given the patent tradition of<br />

the patent offices), it would be probably advisable that technology agencies<br />

act as entry points for customers, not the patent offices.<br />

14. Endowment as an indication of priority setting. Many of the services<br />

are small in volume and in some cases also restrictive in terms of duration<br />

(particularly in those cases, where they are funded and thus connected to<br />

<strong>Europe</strong>an funding, mainly from the <strong>Europe</strong>an Structural Funds). To the extent<br />

that allocation of resources can be considered an indication of priorities,<br />

proper endowment with resources (scope, budget, staff, hierarchical position,<br />

duration) is critical and pre-determines to a high degree the performance of<br />

the services, particularly through the attraction of qualified staff. In those cases,<br />

where, for example, the ESF is funding a three-year period, the national<br />

institutions should have an agreed policy on funding and operating the service<br />

after the period of <strong>Europe</strong>an funding.<br />

15. <strong>National</strong> vs. regional approach. There is actually no significant evidence<br />

for fostering a strong regional approach. On the contrary, there are several<br />

arguments for a genuinely national coverage: (i) high visibility of the service<br />

can be more easily achieved if the service is known throughout the country<br />

rather than only in a specific region, (ii) scarce expert know-how can be pooled<br />

at a central unit and does not need to be provided in every region.<br />

Notwithstanding this, there is particularly one case, where a regional dimension<br />

can be advantageous, this is, where regional outlets co-operate with national<br />

institutions in the promotion and delivery of the service, mainly through<br />

referral to other institutions and service providers.<br />

16. Out-reach / spatial distance. Out-reach to local SMEs is important, not the<br />

least for marketing reasons. The case study user survey has shown that, in<br />

general, spatial distance is not considered to be a critical success factor for IPR<br />

support services. Regional outlets can be established with the task to promote<br />

the service and refer potential customers to the central unit. This does not,<br />

however, mean that regional IPR services are of no use. If they complement the<br />

national offerings, if they have clearly defined and limited goals in the context<br />

of the region and are designed accordingly, and if they are networked enough<br />

with other services, they can provide added value.<br />

17. Growing policy culture. While most industrialised countries have developed<br />

a comparatively high level of policy culture in the core fields of technology and<br />

innovation policy, the field of IPR related services is still somewhat suffering<br />

from a rather poor policy culture, covering the whole policy cycle (need<br />

assessment, justification, and design; goal orientation in the performance<br />

phase, quality assurance and learning through monitoring and evaluation).<br />

However, there is evidence on a growing awareness of the adoption of<br />

elements of good practice from the core areas of innovation policy.<br />

18. The cost issue: The study set out to investigate what exists and what can be<br />

done in terms of IPR support for SMEs within the current IPR framework. While<br />

the results have shown that a lot of things can be moved already in the<br />

present-day context, changes of the IPR framework itself should nonetheless<br />

be tackled. This applies especially to the cost dimension: Subsidy services<br />

cannot in general compensate for the lack of a community patent (or the<br />

implementation of the <strong>Europe</strong>an Patent Litigation Agreement and the<br />

<strong>Europe</strong>an Patent Judiciary). They seem to have in many instances more of a<br />

hidden awareness raising function than broad cost-covering goals. Especially<br />

for the latter, this type of service is nonetheless important. General tax<br />

exemptions or fee reductions are most likely not a viable alternative, either –

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