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Benchmarking National - PRO INNO Europe

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22<br />

BENCHMARKING NATIONAL AND REGIONAL SUPPORT SERVICES FOR SMES IN THE FIELD OF INTELLECTUAL AND INDUSTRIAL <strong>PRO</strong>PERTY<br />

As mentioned above, the research study was divided into three research phases,<br />

which shall be described in more detail below.<br />

Phase 1: The identification phase<br />

In the identification phase, a semi-standardised identification guideline was<br />

developed by the core study team of the Austrian Institute for SME Research and<br />

Technopolis. It was used by the partner network to identify relevant IPR support<br />

services for SMEs. The guideline was designed to capture the main characteristics<br />

of the services, such as target groups, types of IPR instruments covered, contact<br />

details, running times, budgets, service descriptions and objectives. The identification<br />

forms were, together with a document containing further explanations on how to<br />

conduct the research, distributed among the research partners in each of the<br />

countries to be surveyed.<br />

Filled-out identification forms were sent back to the Austrian Institute for SME<br />

Research, compiled into a MS ACCESS database, and classified. A classification<br />

system was specifically designed for the latter task, based on the evidence received<br />

and taking into account the main features of the services. The research in Phase 1<br />

was conducted in the time period of January 2006 till June 2006. The findings of<br />

the first phase, and especially the list of identified services, were validated by the<br />

<strong>Europe</strong>an Commission and the GSO (Group of Senior Officials on Innovation) in<br />

July and August 2006.<br />

Phase 2: The benchmarking phase<br />

In the benchmarking phase, a second semi-standardised guideline was<br />

developed (the benchmarking guideline). It was to be completed for a selected<br />

number of services which could at that time possibly be considered as “good<br />

practice” services. This benchmarking guideline was used to query a range of<br />

indicators which were deemed necessary to gauge the performance of the service:<br />

Indicators for the design and for preparatory activities of the service offerings (such<br />

as types of preparatory activities, time spent for preparation, etc.), for the implementation<br />

of the scheme (such as quality assurance mechanisms in place or<br />

organisational issues) and, finally, indicators concerned with the output and<br />

outcomes of the services (take-up by SMEs or, in more general terms, strengths and<br />

weaknesses).<br />

The benchmarking guideline was to be completed by conducting further desk<br />

research and by conducting a compulsory open, face-to-face interview with the<br />

manager of each benchmarked service. The research for phase 2 was carried out<br />

between August 2006 and December 2006.<br />

Phase 3: Case study analysis of 15 services exhibiting elements of good<br />

practice<br />

In the third phase (the case study analysis), the information retrieved in the<br />

benchmarking phase was scrutinized in order to empirically back up hypotheses on<br />

the elements of good practice (i.e., elements that would contribute to a desirable<br />

performance of the service investigated and of similar other services). Fifteen<br />

services were selected for case studies to illustrate “good practice” elements.<br />

In order to further substantiate the evidence concerning the elements of good<br />

practice, the research methodology was further refined: On one hand, a survey was<br />

carried out in order to catch the views of the users of the services and, on the other<br />

hand, three to five open qualitative interviews with stakeholders of each service and<br />

national IPR experts were conducted in order to fill in missing information on the<br />

service as well as to assess the value and status of the service in the overall national<br />

innovation system.<br />

The user survey was based on a standardised questionnaire with selected openended<br />

questions. The questionnaire was (with minor exceptions) identical for all<br />

services, in order to allow for cross-service and cross-country comparisons. It also<br />

included some questions from the third community innovation survey (CIS III)<br />

(Eurostat, 2004) to further allow comparisons between the innovation behaviour of

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