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A º I E P ø M A
Forum AÓ¿appleÙ˘Í˘ 2011
25 NÔÂÌ‚Ú›Ô˘ 2011 ñ YMBOY§O EIXEIPHEøN ñ EIME§EIA: ø∆∏ƒ∏ ∞∞¡¢ƒ∂√À 11
> ‰›Ô ˙˘ÌÒÛÂˆÓ Î·È ·Ó·˙‹ÙËÛ˘ χÛÂˆÓ ÛÙËÓ ÎÚ›ÛË
K·Ù·Ï‡Ù˘ ÁÈ· ÙËÓ ÎÔÈÓˆÓ›·
ªÂ ÂappleÈÙ˘¯›· ÔÏÔÎÏËÚÒıËÎ·Ó ÙÔ ‚Ú¿‰˘
Ù˘ ∫˘Úȷ΋˜ 20 ¡ÔÂÌ‚Ú›Ô˘ ÛÙÔ ÍÂÓÔ‰Ô¯Â›Ô «∞ÛÙ‹Ú»,
ÔÈ ‰È‹ÌÂÚ˜ ÂÚÁ·Û›Â˜ ÙÔ˘ ÂÙ‹ÛÈÔ˘ appleÔÏ˘Û˘Ó‰ڛԢ ¤ÎıÂÛ˘
Forum ∞Ó¿appleÙ˘Í˘ 2011 / 14Ô Money Show ¿ÙÚ·˜.
«KÔÈÓˆÓ›·
Û ˘Óı‹Î˜ KÚ›Û˘»
‹Ù·Ó Ô ÎÂÓÙÚÈÎfi˜
ıÂÌ·ÙÈÎfi˜ ¿ÍÔÓ·˜
ÙÔ˘ Forum
AÓ¿appleÙ˘Í˘ 2011
Ï‹ıÔ˜ ÂappleÈÛÎÂappleÙÒÓ, ›¯·Ó ÙËÓ Â˘Î·È-
Ú›· Ó· apple·Ú·ÎÔÏÔ˘ı‹ÛÔ˘Ó ÙÔ ¿‚‚·ÙÔ
Î·È ÙËÓ ∫˘Úȷ΋ 19 Î·È 20 ¡ÔÂÌ‚Ú›Ô˘,
19 appleÔχ ÂӉȷʤÚÔ˘Û˜ Î·È Âapple›Î·ÈÚ˜
‰›ˆÚ˜ ÂΉËÏÒÛÂȘ ÊÔÚ¤ˆÓ Ì ÌÈ· appleÏÔ‡-
ÛÈ· ıÂÌ·ÙÔÏÔÁ›·, Ë ÔappleÔ›· ›¯Â ˆ˜ ·ÊÂ-
ÙËÚ›· ÙÔÓ ÎÂÓÙÚÈÎfi ıÂÌ·ÙÈÎfi ¿ÍÔÓ· «∫ÔÈ-
ÓˆÓ›· ÛÂ Û˘Óı‹Î˜ ÎÚ›Û˘» appleÔ˘ ¤ıÂÛ·Ó
ÔÈ ‰ÈÔÚÁ·ÓˆÙ¤˜, Î·È ÂappleÂÎÙ¿ıËÎ·Ó Û ÌÈ·
ÛÂÈÚ¿ ıÂÌ¿ÙˆÓ fiappleˆ˜ Ë ÎÔÈÓˆÓÈ΋ ‰Ú¿-
ÛË, ÔÈ ÂappleȯÂÈÚ‹ÛÂȘ, Ë ÔÈÎÔÓÔÌ›· Î·È Ë
appleÂÚÈÊÂÚÂȷ΋ ·Ó¿appleÙ˘ÍË, Ë ÙÔappleÈ΋ ·˘-
ÙÔ‰ÈÔ›ÎËÛË, Ë ¤Ú¢ӷ Î·È Ë Î·ÈÓÔÙÔÌ›·
Î·È Ë Û‡Ó‰ÂÛ‹ ÙÔ˘˜ Ì ÙËÓ ÂappleȯÂÈÚË-
Ì·ÙÈ΋ ‰Ú·ÛÙËÚÈfiÙËÙ·, Ë ÂÎapple·›‰Â˘ÛË
Î·È Ô appleÔÏÈÙÈÛÌfi˜.
∂Í›ÛÔ˘ ÂӉȷʤÚÔ˘Û˜ ‹Ù·Ó Î·È ÔÈ
ÔÎÙÒ ‰È·Ï¤ÍÂȘ ÙÔ˘ ∂χıÂÚÔ˘ µ‹Ì·ÙÔ˜,
fiappleÔ˘ ‰È·ÎÂÎÚÈ̤ÓÔÈ ÂappleÈÛÙ‹ÌÔÓ˜ ·applefi
‰È¿ÊÔÚÔ˘˜ ÎÏ¿‰Ô˘˜, ·Ó¤appleÙ˘Í·Ó ı¤Ì·-
Ù· ÁÈ· ÙËÓ ÂÓ¤ÚÁÂÈ·, ÙËÓ ¤Ú¢ӷ, ÙÔ Ì¿-
Ó·Ù˙ÌÂÓÙ, ÙË ÓÔÌÈ΋, ÙËÓ ¯ˆÚÔÙ·Í›· ηÈ
ÙËÓ appleÔÏÂÔ‰ÔÌ›·.
∆Ô ÂÎıÂÛÈ·Îfi ÙÌ‹Ì· ÌÂ Ù· 15 appleÂÚ›-
appleÙÂÚ· ÂÎıÂÙÒÓ ·appleÔÙ¤ÏÂÛ·Ó Î·È Ê¤ÙÔ˜
ÙÔ ÛËÌÂ›Ô Û˘Ó¿ÓÙËÛ˘ ÁÈ· appleÏ‹ıÔ˜ ÂappleÈ-
ÛÎÂappleÙÒÓ appleÔ˘ apple¤Ú·Û·Ó ·applefi ÙÔ Forum
∞Ó¿appleÙ˘Í˘ 2011 / 14Ô Money Show
¿ÙÚ·˜, ·ÏÏ¿ Î·È ÙÔÓ ¯ÒÚÔ Û˘Ó¿ÓÙË-
Û˘ Î·È Û˘˙‹ÙËÛ˘ ÁÈ· ‰Âο‰Â˜ appleÚfi-
Ûˆapple· Ù˘ ÎÂÓÙÚÈ΋˜ appleÔÏÈÙÈ΋˜ ÛÎËÓ‹˜,
Ù˘ ÔÈÎÔÓÔÌ›·˜, Ù˘ ÂappleÈÛÙ‹Ì˘, Ù˘ ÎÔÈ-
ÓˆÓÈ΋˜ ‰Ú¿Û˘, ÙˆÓ ÁÚ·ÌÌ¿ÙˆÓ Î·È
ÙˆÓ Ù¯ÓÒÓ.
 ·ÓÙ›ıÂÛË Ì ¿ÏϘ apple·ÚfiÌÔȘ ‰ÈÔÚ-
Á·ÓÒÛÂȘ ÔÈ Ôappleԛ˜ ÛÙȘ ÛËÌÂÚÈÓ¤˜ ‰‡-
ÛÎÔϘ ÔÈÎÔÓÔÌÈΤ˜ Û˘Óı‹Î˜ ÌÂÈÒÓÔ˘Ó
‹ Î·È ·Ó·ÛÙ¤ÏÏÔ˘Ó ÙËÓ ‰Ú¿ÛË ÙÔ˘˜, ÙÔ
Forum ∞Ó¿appleÙ˘Í˘ 2011, ÂappleÈϤÁÔÓÙ·˜
fiappleˆ˜ apple¿ÓÙ· ÌÈ· ‡ÛÙÔ¯Ë Î·È Âapple›Î·ÈÚË
ıÂÌ·ÙÔÏÔÁ›·, ηٿÊÂÚÂ Î·È apple¿ÏÈ Ó· ·appleÔ-
ÙÂϤÛÂÈ ÁÈ· ¤Ó· ‰È‹ÌÂÚÔ ÙÔ Âapple›ÎÂÓÙÚÔ
fiÏ˘ Ù˘ appleÔÏÈÙÈ΋˜, ÔÈÎÔÓÔÌÈ΋˜ Î·È ÎÔÈ-
ÓˆÓÈ΋˜ ‰Ú·ÛÙËÚÈfiÙËÙ·˜ ÛÙËÓ appleÂÚÈÔ¯‹
Ù˘ ¢˘ÙÈ΋˜ ∂ÏÏ¿‰·˜.
ÙȘ ÛÂÏ›‰Â˜ appleÔ˘ ·ÎÔÏÔ˘ıÔ‡Ó, apple·-
ÚÔ˘ÛÈ¿˙ÔÓÙ·È Ì ·ÓÙÈappleÚÔÛˆapple¢ÙÈÎfi ÙÚfiappleÔ
fiϘ ÔÈ ‰Ú·ÛÙËÚÈfiÙËÙ˜ ÙÔ˘ Forum
∞Ó¿appleÙ˘Í˘ 2011 / 14Ô Money Show
¿ÙÚ·˜. ∞Ó·Ï˘ÙÈο ÚÂappleÔÚÙ¿˙ ÁÈ· ÙȘ ‰›ˆ-
Ú˜ ÂΉËÏÒÛÂȘ, ÙȘ ‰È·Ï¤ÍÂȘ ÙÔ˘ ∂χ-
ıÂÚÔ˘ µ‹Ì·ÙÔ˜, appleÏÔ‡ÛÈÔ ÊˆÙÔÁÚ·ÊÈ-
Îfi ˘ÏÈÎfi Î·È ‰Âο‰Â˜ video Ì ‰ËÏÒ-
ÛÂȘ Î·È Û˘ÓÂÓÙ‡ÍÂȘ, ¤¯Ô˘Ó ·Ó·ÚÙËı›
ÛÙÔ www.forumanaptixis.gr
∆Ô Forum ∞Ó¿appleÙ˘Í˘ 2011/14Ô
Money Show ¿ÙÚ·˜ ‰ÈÔÚÁ·ÓÒıËÎÂ
·applefi ÙËÓ ÂÙ·ÈÚ›· ‡Ì‚Ô˘ÏÔ˜ ∂∂ ηÈ
ÙËÓ ÂÊËÌÂÚ›‰· «‡Ì‚Ô˘ÏÔ˜ ∂appleȯÂÈÚ‹-
Ûˆӻ, Ì ıÂÛÌÈÎfi Û˘Ó‰ÈÔÚÁ·ÓˆÙ‹ ÙÔ
¢‹ÌÔ ·ÙÚ¤ˆÓ, Ì ÙË Û˘Ó‰ÈÔÚÁ¿ÓˆÛË
Ù˘ ÂÚÈʤÚÂÈ·˜ ¢˘ÙÈ΋˜ ∂ÏÏ¿‰Ô˜ ηÈ
ÙËÓ ˘appleÔÛÙ‹ÚÈÍË ÙÔ˘ ∂appleÈÌÂÏËÙËÚ›Ô˘
> Virtual Expo Center
EappleÈÙ˘¯‹˜ Ë appleÚÒÙË apple·ÚÔ˘Û›·ÛË
O «‡Ì‚Ô˘ÏÔ˜ ∂appleȯÂÈÚ‹Ûˆӻ appleÚˆ-
ÙÔappleÔÚÒÓÙ·˜ ÛÙËÓ ·ÍÈÔappleÔ›ËÛË ÙˆÓ
Ó¤ˆÓ Ù¯ÓÔÏÔÁÈÒÓ ‰È·‰ÈÎÙ‡Ô˘ ÛÙËÓ
·Ó¿‰ÂÈÍË Î·È appleÚÔÒıËÛË ÙˆÓ ÂappleÈ-
¯ÂÈÚ‹ÛÂˆÓ Î·È Ù˘ ÂappleȯÂÈÚËÌ·ÙÈ΋˜
‰Ú·ÛÙËÚÈfiÙËÙ·˜, appleÚÔ¯ÒÚËÛÂ ÛÙËÓ
ÔÚÁ¿ÓˆÛË Î·È ÏÂÈÙÔ˘ÚÁ›· ÙÔ˘ ¢È·-
‰ÈÎÙ˘·ÎÔ‡ ∂ÎıÂÛÈ·ÎÔ‡ ∫¤ÓÙÚÔ˘
VEC, appleÔ˘ apple·ÚÔ˘ÛÈ¿ÛÙËÎÂ ÁÈ· appleÚÒ-
ÙË ÊÔÚ¿ ÛÙÔ Forum ∞Ó¿appleÙ˘Í˘
2011, appleÚÔ‚¿ÏÏÔÓÙ·˜ Û˘Ó¯Ҙ ‚›-
ÓÙÂÔ ·applefi Ù· ‰ÚÒÌÂÓ· ÙÔ˘.
ÚfiÎÂÈÙ·È ÁÈ· ¤Ó· ∂ÎıÂÛÈ·Îfi ∫¤-
ÓÙÚÔ ÙÔ ÔappleÔ›Ô ÏÂÈÙÔ˘ÚÁ› ·ÓÔÈÎÙ¿
ÛÙÔ ‰È·‰›ÎÙ˘Ô Î·È Â›Ó·È appleÚÔÛ‚¿ÛÈ-
ÌÔ ÁÈ· ÙÔ ÎÔÈÓfi ηı’ fiÏË ÙË ‰È¿Ú-
ÎÂÈ· ÙÔ˘ ¤ÙÔ˘˜.ÙÔ VEC ÊÈÏÔÍÂ-
ÓÔ‡ÓÙ·È: ∫Ï·‰ÈΤ˜, ‰È·ÎÏ·‰ÈΤ˜ ηÈ
ıÂÌ·ÙÈΤ˜ ‰È·‰ÈÎÙ˘·Î¤˜ ÂÎı¤ÛÂȘ,
Û οı ̛· ·applefi ÙȘ Ôappleԛ˜ ÏÂÈ-
ÙÔ˘ÚÁÔ‡Ó ÔÚÁ·ÓˆÌ¤ÓÔÈ ÂÎıÂÛÈ·ÎÔ›
¯ÒÚÔÈ. ÙÔ˘˜ ¯ÒÚÔ˘˜ ·˘ÙÔ‡˜ ÊÈÏÔ-
ÍÂÓÔ‡ÓÙ·È Ì ‰ÈÎfi ÙÔ˘˜ ‰È·‰ÈÎÙ˘·-
Îfi appleÂÚ›appleÙÂÚÔ ÂÎı¤Ù˜ appleÔ˘ ÂappleÈı˘-
ÌÔ‡Ó Ó· ¤¯Ô˘Ó apple·ÚÔ˘Û›· ÛÙÔ VEC.
∏ÌÂÚ›‰Â˜, Û˘Ó¤‰ÚÈ· Î·È appleÔÏ˘Û˘-
Ó¤‰ÚÈ· ÙˆÓ ÔappleÔ›ˆÓ Ë ·ÓÙ›ÛÙÔÈ¯Ë ‰È·-
‰ÈÎÙ˘·Î‹ ‰È¿ÛÙ·ÛË ÊÈÏÔÍÂÓÂ›Ù·È ÛÙ·
∞ÌÊÈı¤·ÙÚ· ÙÔ˘ VEC.
∏ „ËÊȷ΋ ÌÔÚÊ‹ Ì›·˜ ËÌÂÚ›‰·˜ ‹
∞¯·˝·˜. ∫ÂÓÙÚÈÎfi˜ ÃÔÚËÁfi˜ ÙÔ˘ Forum
∞Ó¿appleÙ˘Í˘ 2011/14Ô Money Show ¿-
ÙÚ·˜, ‹Ù·Ó Î·È Ê¤ÙÔ˜ Ô √∆∂ Î·È ¯ÔÚË-
ÁÔ› ÔÈ ÂÙ·ÈÚ›˜ ∆π∆∞¡, °∂ºÀƒ∞ ∞.∂.,
§√À• ª∞ƒ§∞º∂∫∞ ∞µ∂∂, ∞£∏-
¡∞´∫∏ ∑À£√√π´∞ ∞∂, √§∞ ∞.∂.,
ªÀ§√π ∫∂∂¡√À ∞µ∂∂, •À§∂-
ª√ƒπ∫∏ ∞∆ƒø¡ ∞.∂., APLOPOLIS,
•∂¡√¢√Ã∂π√ ∞∆∏ƒ, ∞¡∞°πø∆√-
√À§√ ∆À√°ƒ∞ºπ∞, ∂∞°°∂§-
ª∞∆π∫√ √¢∏°√ ∞∆ƒ∞, UIN.gr,
Î·È ÃÔÚËÁfi˜ √appleÙÈÎÔ·ÎÔ˘ÛÙÈÎÒÓ ª¤ÛˆÓ
Ë ∆π°∫∞ ART. ÃÔÚËÁÔ› ÂappleÈÎÔÈÓˆÓ›·˜
‹Ù·Ó ÔÈ ÂÊËÌÂÚ›‰Â˜ «.E.» Î·È «ÂÏÔapplefiÓÓËÛÔ˜»
Î·È Ô Ú·‰ÈÔʈÓÈÎfi˜ ÛÙ·ı-
Ìfi˜ «ø̤Á· ƒ¿‰ÈÔ».
ÂÓfi˜ Û˘Ó‰ڛԢ appleÂÚÈÏ·Ì‚¿ÓÂÈ ÙÔ
ÔappleÙÈÎÔ·ÎÔ˘ÛÙÈÎfi appleÂÚȯfiÌÂÓÔ Ù˘
appleÚ·ÁÌ·ÙÈ΋˜ ÂΉ‹ÏˆÛ˘ Ù·˘Ùfi¯ÚÔ-
Ó· Ì fiÏÔ ÙÔ ˘appleÔÛÙËÚÈÎÙÈÎfi ˘ÏÈÎfi
appleÔ˘ ›Ù ¯ÚËÛÈÌÔappleÔÈ› Ô ÔÌÈÏËÙ‹˜
ηٿ ÙËÓ apple·ÚÔ˘Û›·Û‹ ÙÔ˘ (‰È·Ê¿-
ÓÂȘ, ÎÏapple) ›Ù ÂappleÈı˘Ì› Ó· ‰È·ı¤-
ÛÂÈ Ô ‰ÈÔÚÁ·ÓˆÙ‹˜ Ù˘ ÂΉ‹ÏˆÛ˘
ÛÙÔ ÎÔÈÓfi Ù˘..
ÙÔ ¢È·‰ÈÎÙ˘·Îfi ∂ÎıÂÛÈ·Îfi ∫¤ÓÙÚÔ,
appleÔ˘ ÏÂÈÙÔ˘ÚÁ› ÛÙË ‰È‡ı˘ÓÛË
www.virtualexpocenter.gr ‰È·ÙË-
ÚÂ›Ù·È ÔÚÁ·ÓˆÌ¤ÓÔ appleÔÏ˘ÌÂÛÈÎfi ÈÛÙÔ-
ÚÈÎfi ·Ú¯Â›Ô (Media Library) fiψÓ
ÙˆÓ ÂΉËÏÒÛˆÓ.