The-Truth-About-Pet-Foods

ingredients. If I could, I would have never written this nor spent the last
twenty-five years of my life researching the matter.
What has preceded and what follows this chapter will give you more
specific and well-rounded direction... and most importantly put you in
health’s driver’s seat. Here are a few more general, but most important,
criteria to use to get you started:
1. How long has the company been in business Have they truly
created anything of unique value in that time or are they merely copying or
creating label dressing It has taken me decades to create the products
we have, yet new products come out constantly that for all appearances
look similar to ours. Obviously there can be embedded value in products
the label will never fully reveal. This can’t occur overnight.
2. Do they have their own manufacturing plant or is their product
merely off the shelf from a toll manufacturer dressed up to be something
special Most toll manufacturers are into efficiency and speed of
production. That is why many years ago I found I had to build my own
plant if I wanted to create truly healthy products.
3. What is the underlying philosophy, purpose and motive Is it
health, or sales Do they help you become informed and self-sufficient or
do they merely point you to their products
4. Who heads the company Is it someone with skills in health,
nutrition and food processing, or merely an entrepreneur Health is serious
business and health is what nutrition is all about. Just having someone
on the payroll with credentials is not reliable if the person having the final
say is basically a businessperson.
5. What does their literature demonstrate Is it depth of knowledge,
or mere marketing In this regard, search their materials to see if they
have references to the scientific literature. If it is not clear they are current
in the science, what chance is there that their products will be properly
grounded in science Remember, nature is not different from science;
they are one and the same.
If nutrition is a serious health issue, which all pet food manufacturers
seem to agree on, then serious science and competency should be brought
to the table. Should you trust a surgeon who was never schooled, or a
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