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Company C: In their feline formula, they tout “low ash, low<br />

magnesium.”<br />

<strong>Truth</strong> Response: This follows the marketing thrust of other companies.<br />

It is not ash and magnesium that are the singular causes of urinary stones<br />

(FUS/FLUD) in cats. <strong>The</strong> ability of a diet to generate an acid urine is the<br />

primary consideration in this disease, if it is diet induced. Additionally,<br />

FUS/FLUD is a multifaceted condition that can have an etiology ranging<br />

beyond dietary considerations.*<br />

To evaluate the true merit of any food, many criteria must be used,<br />

including:<br />

What is the philosophic objective of the product Company C states<br />

that they wish to scientifically design pet foods using natural ingredients.<br />

This is commendable, but what do they mean by science What do they<br />

mean by natural “Science” tells us that there are no differences between<br />

natural and synthetic nutrients. “Science” also tells us that a manufacturer<br />

can claim their food is “100% complete” if it simply meets NRC minimums.<br />

Since minimums have only been set for fewer than half of the<br />

known essential nutrients, is “science” the best criteria We do not suggest<br />

that science cannot or should not be used; it is just a question of what<br />

is the “science” being used This is not stated in Company C literature.<br />

<strong>The</strong> word is merely name-dropped.<br />

Using “natural ingredients” provides wide latitude by their definition.<br />

Company C uses synthetic mineral chelates, synthetic vitamins, food fractions,<br />

and inferior by-products. <strong>The</strong> better question is: Does the food<br />

approach, as closely as possible, the diet of a carnivore in the wild<br />

Once the philosophic objectives are clearly stated by a producer, it is<br />

important for them to outline exactly how they have been consistent with<br />

their objectives. In other words, what specific actions, innovations, and<br />

* Wysong RL, “Biotic Means Life,” 2002. J Nutr, 1994; 124(12 Suppl):2643S-<br />

2651S. J Nutr, 1998; 128(12 Suppl):2753S-2757S. Vet Clin North Am Small Anim<br />

Pract, 1996; 26(2):169-79. J Endourol, 1999; 13(9):659-63. J Am Anim Hosp<br />

Assoc, 1999; 35(4):297-301. J Am Vet Med Assoc, 1995; 207(11):1429-34. Int<br />

Urol Nephrol, 1994; 26(5):485-95. J Am Vet Med Assoc, 1996; 208(4):547-51.<br />

Urol Clin North Am, 2000; 27(2):287-99.<br />

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