The-Truth-About-Pet-Foods

Not only do manufacturers imply that their foods are human quality,
but they then caution pet owners against feeding table scraps or grocery
non-processed foods. They can do it, but you can’t
Home cooking and feeding is just not good business. It runs contrary
to the ultimate objective of marketers – 100% consumerism. We, the
public, are to be mere profit centers – passive, compliant, uncritical, dependent
and unthinking. Food industrialists will engineer, grow, cook and
deliver your food, and, just like mom and dad, tell you what is best and
beg you to eat it. As Wendell Berry put it, “If they could figure out a
profitable way to prechew and force feed it they’d do that too.”*
THE WORLD AS THEY WOULD HAVE IT
Fig. 29. If food producers could figure a way to force feed their products
they just might do it. The pet food industry made a giant step in that
direction with the “100% complete” diet. Although not physically strapped
down, the consumer’s mind has been shackled by confidence in, and
reliance upon, that which is not true – the notion that producers have the
requisite 100% complete knowledge of nutrition to enable making 100%
complete processed foods.
* The Sun, January 2002.
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