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The-Truth-About-Pet-Foods

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Cardiomyopathy in pets has been caused primarily by deficiency of<br />

the amino acid taurine, not flaxseed oil (see Proofs, pages 74-85).<br />

Where is the epidemiological proof that the flaxseed oil in Company<br />

A’s product decreases the “incidence” of epilepsy If the FDA sees this<br />

unsubstantiated claim (as well as most others in the ad) they could remove<br />

Company A’s product from the market.<br />

Company A: “We never use sunflower oil. Cancer researchers<br />

use sunflower oil to induce cancer tumors in rats. Sunflower<br />

oil contains no omega 3, essential fatty acids, so necessary<br />

for development in unborn and young animals.”<br />

<strong>Truth</strong> Response: Sunflower oil does contain omega 3 fatty acids. It is<br />

also very high in omega 9 fatty acids (olive oil factors), is quite stable and<br />

has many health benefits.* Attempting to paint sunflower oil and animal<br />

fat as the bad guys, and canola and flaxseed oils as the good guys, is<br />

overly simplistic and attempts to convince by creating or playing to ignorant<br />

prejudices. <strong>The</strong>re are benefits and dangers to all food ingredients<br />

including every one used in Company A's products.<br />

Company A: “(Company A) never uses chicken. We use fish<br />

and lamb. All the Oriental dogs, Arctic dogs and dogs from<br />

England, Scotland, Ireland and water dogs were fed fish in<br />

their diets and sea vegetation. Our sea vegetation...is always<br />

fed with our dog food. It works through the thymus and thyroid<br />

glands for the immune system.”<br />

<strong>Truth</strong> Response: Company A “never” uses chicken because “Oriental,”<br />

“Arctic,” “dogs from England, Scotland, Ireland and water<br />

dogs” ate “fish and sea vegetation.” How does this constitute a valid<br />

reason not to use chicken Are “water dogs” and those from the named<br />

countries somehow better than dogs from others (assuming the claim that<br />

they only eat fish and seaweed diets is true)<br />

* Food and Agriculture Organization of the United Nations, “Fatty Acid<br />

Composition of Rapeseed and Low Erucic Acid (Canola) Oil Compared to<br />

Olive Oil, Soybean and Sunflower.” J Anim Sci, 2001; 79(5):1201-8.<br />

PAGE 167

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