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The-Truth-About-Pet-Foods

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9<br />

THE “PET FOODS ARE<br />

HUMAN QUALITY” MYTH<br />

Notice that your pet food label lists such things as corn meal, meat<br />

and bone meal, soy mill run, wheat middlings, whey products,<br />

and the like. <strong>The</strong> descriptive words are different from what you<br />

would find in a grocery store because most pet food ingredients are food<br />

fractions left over after human food elements have been extracted. Or,<br />

they may be industry by-products, believed to be unfit for human consumption.*<br />

<strong>The</strong> slick advertising portrayal of pet food ingredients, as if<br />

they were just like what would appear on a Thanksgiving Day table, is<br />

misleading.<br />

How can it be argued that meat and bone meal – which is basically all<br />

that is left of a cow after most of the edible organs and meat have been<br />

TYPICAL ADVERTISING CLAIMS<br />

“Our pet food is 100% complete and balanced, meets nutrient<br />

requirements of AAFCO, has passed feeding trials, contains nutritious<br />

vitamins, essential fat, minerals, fresh meats, dairy products and grain,<br />

is packaged in an Earth-friendly paper bag, needs no refrigeration, and<br />

is guaranteed to be fresh for one year.”<br />

Fig. 20. <strong>The</strong> portrayal of processed pet foods as if they were just like<br />

fresh home prepared meals is misleading.<br />

PAGE 28<br />

* Association of American Feed Control Officials, 1998 Official Publication.

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