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Work and Leisure

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24 A. J. Veal(O’Malley 1992: 347) – <strong>and</strong> religious observances could involve substantialcalls on an individual’s time. Further, among Puritans (as discussed) a devotionto hard work <strong>and</strong> prohibition of idleness predated widespread use ofclocks <strong>and</strong> the factory system.But changes in work culture did not happen overnight. The continuingprocess of urbanisation, industrialisation <strong>and</strong> migration meant that the clashof traditional <strong>and</strong> new industrial cultures persisted for some time. ThusHerbert Gutman (1977), in analysing the process of industrialisation in theUnited States, based on local <strong>and</strong> immigrant labour from rural backgrounds,noted that:Common work habits rooted in diverse pre-modern cultures (different inmany ways but nevertheless all ill fitted to the regular routines dem<strong>and</strong>edby machine-centered factory processes) existed among distinctive firstgenerationfactory workers all through American history . . . workersnew to factory production brought strange <strong>and</strong> seemingly useless workhabits to the factory gate. The irregular <strong>and</strong> undisciplined work patternsof factory h<strong>and</strong>s before 1843 frustrated cost-conscious manufacturers<strong>and</strong> caused frequent complaint among them.(Gutman 1977: 19)Increasing material rewardsEconomic factors played a direct part in changing the lifestyles of themasses. While industrialisation brought with it widespread poverty <strong>and</strong>exploitation, this was not true for all, <strong>and</strong> urban poverty was often seen aspreferable to the rural alternative. Wages for skilled workers in particularwere historically high. One feature of the non-industrial work culturewhich industrialists found frustrating was the tendency for employees towork until they had earned a certain amount of money, sufficient for theirneeds, <strong>and</strong> then to stop, perhaps disappearing from the workplace forextended periods – a phenomenon seen today in situations where modernindustry is superimposed on non-industrial society, such as South Africangold mines. However, higher wages also meant that at least some workingpeople could, through hard work <strong>and</strong> long hours, improve their materialconditions. Further, the very products of industry resulted in more <strong>and</strong>more goods being produced that were within reach of working people.Capitalism began to offer a form of prosperity for the masses. The idea ofwealth from hard work, particularly in the New World, transformed thehopes <strong>and</strong> aspirations of many ordinary people. It was no longer necessaryto persuade the masses that work was a moral duty or for the glory ofGod, with its rewards in the hereafter; work now had its own, increasing,rewards here on earth.

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