Confessions of an IT Manager_Phil Factor
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66 Going It Alone<br />
I had it working, <strong>an</strong>d was pretty h<strong>an</strong>dy with assembler code. I was so<br />
pleased with it that I gave it away free to the CP/M users group.<br />
I quickly realized that it was very popular.<br />
I had stumbled on a simple secret <strong>of</strong> success. This program had all<br />
the virtues <strong>of</strong> successful utility s<strong>of</strong>tware in that it solved the problem <strong>of</strong><br />
guys in a crisis with a thick wallet. I was also the first to turn this<br />
particular, simple process into a product that <strong>an</strong>yone could use.<br />
Quickly, I tidied up my public-domain code <strong>an</strong>d started to market it via<br />
a friend who owned a local computer fr<strong>an</strong>chise. In those days, it was a<br />
simple matter <strong>of</strong> buying advertising space in the PC magazines; there<br />
were only two <strong>of</strong> them in the UK at the time.<br />
The resulting success <strong>of</strong> this code kick-started me into <strong>an</strong> <strong>IT</strong> career,<br />
<strong>an</strong>d very soon I had a s<strong>of</strong>tware house with a staff <strong>of</strong> twenty, writing <strong>an</strong>d<br />
selling all m<strong>an</strong>ner <strong>of</strong> s<strong>of</strong>tware products such as payroll systems,<br />
customer databases, <strong>an</strong>d accounting packages. It all seemed terribly<br />
easy.<br />
It wasn't.<br />
Have you ever played a computer game where you st<strong>an</strong>d there <strong>an</strong>d<br />
ghastly slavering monsters come charging at you out <strong>of</strong> nowhere, one<br />
after <strong>an</strong>other, making blood-curdling noises? You are required to st<strong>an</strong>d<br />
there killing them one after <strong>an</strong>other. I c<strong>an</strong>'t play them: it is just too<br />
much like the real life experiences <strong>of</strong> a successful s<strong>of</strong>tware vendor.<br />
These slobbering, warty monsters come with ghastly inscriptions<br />
such as VAT Inspector, Solicitor, Competitor, Employee, Journalist<br />
<strong>an</strong>d Taxm<strong>an</strong> tattooed on their receding foreheads. Nobody really likes<br />
success in others, least so the public-sector employee. These creatures<br />
employ subtle malice to cause stress <strong>an</strong>d create havoc.<br />
On top <strong>of</strong> that, one has to contend with the notoriously cyclical<br />
nature <strong>of</strong> the <strong>IT</strong> industry. Everyone remembers the good times in <strong>IT</strong>.<br />
The good times are wonderful. I shall never forget, at one Computer<br />
Exhibition, looking up from our st<strong>an</strong>d at the sea <strong>of</strong> faces, cheeks aglow,<br />
firmly intent on buying our s<strong>of</strong>tware. We had to press friends <strong>an</strong>d<br />
relatives into m<strong>an</strong>ning the st<strong>an</strong>d to take all the money.<br />
Few people, however, remember the bad times. But they come with<br />
the inevitability <strong>of</strong> the grim reaper. At the same exhibition centre, a<br />
year or two later, we had to pretend to talk to each other on the st<strong>an</strong>d to<br />
maintain the illusion <strong>of</strong> vibr<strong>an</strong>cy <strong>an</strong>d cheerfulness; the occasional