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Social Impact Investing

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<strong>Impact</strong> Investments:<br />

An emerging asset class<br />

Global Research<br />

29 November 2010<br />

return of over 14% in emerging markets. Additional five- and 10-year VC returns<br />

data are shown in Table 28 in Appendix V.<br />

We also note that the average realized returns of the investment management<br />

community almost always lag the expected, forecast or projected returns when the<br />

investment is being made. We have no reason to suppose that the impact investing<br />

community will be any different. Our own anecdotal experience and interviews with<br />

fund of fund and alternative investment managers suggest that mainstream PE/VC<br />

managers in both the developed and emerging markets target net returns in the range<br />

of 15–20%, and gross returns of 20–25%.<br />

Selected data show realized returns on debt broadly reflect the range of expectations<br />

Most of the realized data we received pertain to debt investments. We caution that all<br />

of this data was provided by two respondents. The data show that EM debt provides<br />

higher yields than DM debt, as one would expect. The realized returns for EM debt<br />

are in line with expected returns while the DM debt realizations appear to outperform<br />

average expectations.<br />

In our definition of what constitutes<br />

an impact investment, we include<br />

investments that serve or employ<br />

the BoP+. In order to make this<br />

particular research work tractable,<br />

however, we have limited our<br />

scope to the impact investment<br />

opportunities within five sectors<br />

serving the WRI-defined BoP.<br />

The market opportunity for investment is vast<br />

As noted in the introduction, our estimate of market size is only partial, yet still<br />

produces compelling results. While the market of impact investments will serve the<br />

BoP+, we have attempted only to size the BoP sub-segment in emerging markets and<br />

only for selected sub-sectors where data and case studies were readily available. We<br />

further narrow our focus to companies that provide products or services to BoP<br />

customers (the right hand side of Figure 3), excluding, for example, impact<br />

investments that might finance BoP suppliers or small enterprises. In each sector, we<br />

determine the amount of invested capital that would be required to fund such<br />

businesses, and the profit that could be made, over the next ten ten years,<br />

summarized in Table 1. In aggregate, across five sub-sectors, we estimate a potential<br />

over the next ten years of profit ranging from $183bn to $667bn and invested capital<br />

ranging from $400bn to nearly $1 trillion.<br />

Our methodology begins by looking at case studies in each of our covered sectors<br />

that illustrate the use of innovative business models to address the BoP consumer<br />

base. Each case study provides an estimate of the price of providing the goods or<br />

services and we use data from the World Resources Institute to estimate the number<br />

of BoP consumers to whom that price is affordable. From this we calculate the<br />

potential revenues, and with an assumption on average operating margins in that<br />

sector we can arrive at potential profits. We then make assumptions about the<br />

required capital necessary to support a business of that size.<br />

We recognize that in sizing each sector we make several assumptions, each of which<br />

can and will be challenged. We hope, however, that the basic framework which<br />

estimates the size of the impact investing market by looking at the potential for<br />

affordable goods and services provided through innovative business models to BoP<br />

customers can serve as a useful methodology for further research and more refined<br />

estimates of the market size. We describe our market sizing framework and outcomes<br />

further in Section 4. The potential BoP market opportunity.<br />

11

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