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Social Impact Investing

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<strong>Impact</strong> Investments:<br />

An emerging asset class<br />

Global Research<br />

29 November 2010<br />

transitioning the business as it grows or changes ownership. For many impact<br />

investors, the path to exiting a private equity investment in an emerging market can<br />

be less clear than say for a venture capitalist operating in developed markets. While<br />

these risks will introduce challenges to the growth of impact investments, they will<br />

hopefully be manageable with local management teams who can more easily<br />

maneuver within the local regimes. This again points out the value of having a local<br />

team that is fluent in the legal framework (and the politics that might change that<br />

framework) within which the business will be operating.<br />

Reputational risks: Profiting from the poor?<br />

While the impact investment marketplace is growing mostly out of a combined value<br />

set of financial gain and positive social impact, there will be those that identify<br />

impact investors as profiteering from the poor. The recent global financial crisis will<br />

no doubt provide further evidence to support the claims of skeptics that capitalism<br />

left unchecked can be more destructive than constructive toward economic growth.<br />

An impact investment must constantly balance the dual imperative of generating<br />

positive social impact and profit. Some impact investment business models,<br />

especially those employing high-volume, low-cost approaches are able to drive<br />

financial return and social impact together with impact and profit correlated as the<br />

business expands. But it would be naïve to believe that these two imperatives are<br />

never in tension. In pursuit of more profit, a business may be inclined to target<br />

relatively better-off customers, raise prices to take advantage of the lack of<br />

competition often encountered in underserved markets, or take cash out of the<br />

business rather than reinvest in innovation to enable even broader customer reach.<br />

Indeed, within the microfinance sector, some concerns about mission drift are<br />

already beginning to appear. As purely commercial investors (that may not be<br />

committed to “double bottom line” business) take stakes in impact investments,<br />

observers fear that the companies may succumb to pressure to prioritize financial<br />

returns over social impact. When Banco Compartamos SA, Mexico’s largest<br />

microfinance institution, went public in 2007, many market participants expected the<br />

social mission to become a secondary priority for the new set of shareholders, and<br />

consequently for the management. Similar questions arose when Sequoia Capital, a<br />

traditional private equity investor, took a stake in India’s SKS Microfinance Ltd., and<br />

when the company went public in July 2010.<br />

The proliferation of microfinance has also resulted in increased rates of<br />

overindebtedness in some countries. Referencing this and the high interest rates that<br />

some microfinance institutions charge, some observers will claim that these finance<br />

institutions pursue growth at the expense of the financial health of their customer<br />

base.<br />

Beyond microfinance, many impact investments that seek to deliver basic services<br />

such as clean water, healthcare or electricity to poor populations will encounter<br />

opposition from those who believe that access to these services are human rights that<br />

government, and not private markets, are obliged to provide. These rights-based<br />

principals have been enshrined in numerous international covenants; most recently<br />

the UN Declaration in July 2010 that access to water and sanitation is a human<br />

67

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