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82 OPERATIONS AND SUPPLY CHAIN MANAGEMENT

7. The following table contains the demand from the last 10 months:

MONTH

ACTUAL

DEMAND

MONTH

ACTUAL

DEMAND

1

2

3

4

5

31

34

33

35

37

6

7

8

9

10

36

38

40

40

41

a. Calculate the single exponential smoothing forecast for these data using an α

of 0.30 and an initial forecast (F 1 ) of 31.

b. Calculate the exponential smoothing with trend forecast for these data using

an α of 0.30, a δ of 0.30, an initial trend forecast (T 1 ) of 1, and an initial

exponentially smoothed forecast (F 1 ) of 30.

c. Calculate the mean absolute deviation (MAD) for each forecast. Which is best?

8. Actual demand for a product for the past three months was

Three months ago

Two months ago

Last month

400 units

350 units

325 units

a. Using a simple three-month moving average, make a forecast for this month.

b. If 300 units were actually demanded this month, what would your forecast be

for next month?

c. Using simple exponential smoothing, what would your forecast be for this

month if the exponentially smoothed forecast for three months ago was 450

units and the smoothing constant was 0.20?

9. Assume an initial starting F t of 300 units, a trend (T t ) of eight units, an alpha of

0.30, and a delta of 0.40. If actual demand turned out to be 288, calculate the

forecast for the next period.

10. The number of cases of merlot wine sold by the Connor Owen winery in an eightyear

period is as follows:

YEAR CASES OF MERLOT WINE YEAR CASES OF MERLOT WINE

1

2

3

4

270

356

398

456

5

6

7

8

358

500

410

376

Using an exponential smoothing model with an alpha value of 0.20, estimate the

smoothed value calculated as of the end of year 8. Use the average demand for

years 1 through 3 as your initial forecast, and then smooth the forecast forward to

year 8.

11. Not all the items in your office supply store are evenly distributed as far as

demand is concerned, so you decide to forecast demand to help plan your stock.

Past data for legal-sized yellow tablets for the month of August are

Week 1

Week 2

300

400

Week 3

Week 4

600

700

a. Using a three-week moving average, what would you forecast the next week

to be?

b. Using exponential smoothing with α = 0.20, if the exponential forecast for

week 3 was estimated as the average of the first two weeks [(300 + 400)/2

= 350], what would you forecast week 5 to be?

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