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Ecology of the media <strong>and</strong> hyperhumanism<br />
Hervé Fischer<br />
Ecology of the media <strong>and</strong> hyperhumanism<br />
This paper on the ecology of the media intends to analyse the historical, sociological,<br />
institutional <strong>and</strong> economic characteristics of the production, diffusion <strong>and</strong> social uses<br />
of cultural contents.<br />
The myth of the Tower of Babel is the first myth of modernity. It places God as the<br />
initiator of the information society <strong>and</strong> it is the founding myth of linguistic <strong>and</strong><br />
cultural diversity. Then we may consider a strange myth of the digital age: is the<br />
Internet actually a planetary hyper-cortex?<br />
The faithful of the Internet religion believe that digital globalization is the end<br />
result of human evolution. They invoke the prediction of Teilhard de Chardin that at<br />
the end of the process of creation there will be a kingdom of the mind‚ of a superior<br />
human intelligence characterized by shared knowledge <strong>and</strong> wisdom. They see the<br />
Internet as the instrument of this evolution towards perfection <strong>and</strong> employ metaphors<br />
of a connective skin that grows to cover the world, or of neurons of a planetary<br />
hyper-cortex. It’s that old nostalgia, that time-worn myth of human unity that will<br />
return with the digital realm. Chateaubri<strong>and</strong>, among others, had already spoken of the<br />
dream of a universal society: “The folly of the moment is to achieve a unity of peoples<br />
<strong>and</strong> to make a single man of the entire species.”<br />
Is the Web as unified as Internet devotees dream? Is it not in fact an ocean on which<br />
voyagers immediately lose their way? A complicated cacophony rather than a dream<br />
of a unifying global connection? Perhaps we could say of the Internet what Jorge Luis<br />
Borges said in La Biblioteca de Babel about old books:<br />
“O Time thy pyramids. This much is known: For every rational line or forthright<br />
statement there are leagues of senseless cacophony, verbal nonsense, <strong>and</strong><br />
incoherency. (I know of one semibarbarous zone whose librarians repudiate the<br />
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