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Digital Culture: The Changing Dynamics<br />
biometric interfaces cluster around endpoint security: password management <strong>and</strong><br />
convenience in financial transactions.<br />
Password management: According to Will Sturgeon, “a growing number of large<br />
end-user organizations are making the switch to biometrics-based solutions to<br />
overcome the perennial problems users continue to have with passwords”. Mitsubishi<br />
Securities uses biometrics on their trading floor. “People across the organization have<br />
about 12 passwords to remember so a single sign-on biometric keyboard has proven<br />
very popular”, according to Graham Yellowley, IT director. A survey among 1 700<br />
enterprise end users in the US found that more than a 25% of respondents manage<br />
more than 13 passwords at work, <strong>and</strong> 88% are frustrated with password management.<br />
This results in employees writing down passwords “or saving them locally on a<br />
spreadsheet or document”. 22<br />
Financial comfort: Pay By Touch enables shoppers to pay through fingerprint<br />
verification, no cash, no swiping, <strong>and</strong> claims: “This is one of the rare times where you<br />
can deliver identity theft prevention for the shopper, better security in terms of fraud<br />
for the retailer <strong>and</strong> increased convenience.” 23 In November 2006, a Harris Interactive<br />
Survey announced that, in a survey of 2006, 72% stated that fingerprint-scanning<br />
ATMs would give them “a positive or very positive feeling toward their bank”. 24<br />
Over 30 000 biometric fingerprinting accessible ATMs are planned in Japan for 2007.<br />
For these banks the profit works two ways: they counter the rising cost of card<br />
misuse, which is estimated at 6%, <strong>and</strong> they offer their customers convenience <strong>and</strong><br />
security. The banks have reported “low false rejection rates, which may reflect the<br />
market’s admission that fingerprint technology has improved since banks last<br />
considered this application nearly ten years ago”.<br />
On 28 June 2009, all EU members are required to store fingerprints of their citizens<br />
(<strong>and</strong> children up to 12 years), with face recognition as the primary biometric identifier<br />
on the second generation of EU passports, the ePass. The EU IST project<br />
SecurePhone (research <strong>and</strong> commercial application based) employs face <strong>and</strong><br />
fingerprints to enable the user to digitally sign audio, text or image files, providing<br />
proof of their origin <strong>and</strong> authenticity:<br />
22 Biometrics curing password headaches. And boy do we hate PA55w0RD5... by Will<br />
Sturgeon. Published: Wednesday 28 September 2005 Story URL:<br />
http://software.silicon.com/security/0,39024655,39152802,00.htm<br />
23 “Pay By Touch’s patented biometric services enable shoppers to quickly access personal<br />
accounts using a finger scan to identify themselves, make purchases <strong>and</strong> earn rewards. The<br />
use of pay-by-touch fingerprint systems coincides with the use of other biometrics in<br />
financial transactions.” NSIDE FINANCIAL SERVICES Investors feel good about Pay By<br />
Touch, Becky Yerak, published 29 December 2006, byerak@tribune.com<br />
24 http://www.storefrontbacktalk.com/securityfraud/good-news-for-fingerprint-fans-maybe/<br />
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