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Digital Culture: The Changing Dynamics<br />

biometric interfaces cluster around endpoint security: password management <strong>and</strong><br />

convenience in financial transactions.<br />

Password management: According to Will Sturgeon, “a growing number of large<br />

end-user organizations are making the switch to biometrics-based solutions to<br />

overcome the perennial problems users continue to have with passwords”. Mitsubishi<br />

Securities uses biometrics on their trading floor. “People across the organization have<br />

about 12 passwords to remember so a single sign-on biometric keyboard has proven<br />

very popular”, according to Graham Yellowley, IT director. A survey among 1 700<br />

enterprise end users in the US found that more than a 25% of respondents manage<br />

more than 13 passwords at work, <strong>and</strong> 88% are frustrated with password management.<br />

This results in employees writing down passwords “or saving them locally on a<br />

spreadsheet or document”. 22<br />

Financial comfort: Pay By Touch enables shoppers to pay through fingerprint<br />

verification, no cash, no swiping, <strong>and</strong> claims: “This is one of the rare times where you<br />

can deliver identity theft prevention for the shopper, better security in terms of fraud<br />

for the retailer <strong>and</strong> increased convenience.” 23 In November 2006, a Harris Interactive<br />

Survey announced that, in a survey of 2006, 72% stated that fingerprint-scanning<br />

ATMs would give them “a positive or very positive feeling toward their bank”. 24<br />

Over 30 000 biometric fingerprinting accessible ATMs are planned in Japan for 2007.<br />

For these banks the profit works two ways: they counter the rising cost of card<br />

misuse, which is estimated at 6%, <strong>and</strong> they offer their customers convenience <strong>and</strong><br />

security. The banks have reported “low false rejection rates, which may reflect the<br />

market’s admission that fingerprint technology has improved since banks last<br />

considered this application nearly ten years ago”.<br />

On 28 June 2009, all EU members are required to store fingerprints of their citizens<br />

(<strong>and</strong> children up to 12 years), with face recognition as the primary biometric identifier<br />

on the second generation of EU passports, the ePass. The EU IST project<br />

SecurePhone (research <strong>and</strong> commercial application based) employs face <strong>and</strong><br />

fingerprints to enable the user to digitally sign audio, text or image files, providing<br />

proof of their origin <strong>and</strong> authenticity:<br />

22 Biometrics curing password headaches. And boy do we hate PA55w0RD5... by Will<br />

Sturgeon. Published: Wednesday 28 September 2005 Story URL:<br />

http://software.silicon.com/security/0,39024655,39152802,00.htm<br />

23 “Pay By Touch’s patented biometric services enable shoppers to quickly access personal<br />

accounts using a finger scan to identify themselves, make purchases <strong>and</strong> earn rewards. The<br />

use of pay-by-touch fingerprint systems coincides with the use of other biometrics in<br />

financial transactions.” NSIDE FINANCIAL SERVICES Investors feel good about Pay By<br />

Touch, Becky Yerak, published 29 December 2006, byerak@tribune.com<br />

24 http://www.storefrontbacktalk.com/securityfraud/good-news-for-fingerprint-fans-maybe/<br />

36

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