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alongside the reporters in Iraq,” PR Week<br />
reports. “The Pentagon also maintains the Coalition<br />
Press Information Center (CPIC) in Kuwait,<br />
a base of operations for public affairs officers not<br />
traveling with troops. A 24-hour operation<br />
designed to keep up with news cycles in every<br />
time zone . . . one of the CPIC’s most vital roles is<br />
to discourage ‘rogue’ journalists from venturing<br />
into dangerous areas by providing the information<br />
they might otherwise attempt to get on their<br />
own.”<br />
The Wall Street Journal praised the Defense<br />
Department’s PR Strategy. “The embedded<br />
reporters will continue to be a brilliant strategy<br />
by the Pentagon – one that should echo in the<br />
rules of corporate communications,” the Journal’s<br />
Clark S. Judge writes.<br />
Dehumanization: Order of the day<br />
AS for the content of the coverage, I usually<br />
quote the big city press but Pierre Tristam of the<br />
News-Journal in Florida has some brilliant<br />
insights: “The American war effort is a study in<br />
total control, too, of a war positively dehumanized<br />
at every level: Politicians, military leaders<br />
and their media lackeys, in bed with the military<br />
rather than embedded within it, are daily producing<br />
a scripted war of advances and virtue<br />
more divorced from reality than Max’s dream in<br />
‘Where the Wild Things Are.’<br />
“News stories from the front (for the most part)<br />
are clips for the military’s ‘Army of One’ ads – produced<br />
in a void of analytical perspective and<br />
brimming with self-important reminders of<br />
inflated secrecy (‘I can’t tell you where we are,’ ‘I<br />
can’t tell you where we’re going’).” Of course not!<br />
“These reporters have not only been embed-<br />
SURROUNDING BAGHDAD<br />
155<br />
ded, they’ve been captured. A picture is supposed<br />
to be worth a thousand words. In this war,<br />
a picture is worth a thousand veils. At home the<br />
networks’ anchored news streams have been<br />
closest in kind to porno movies: A little meaningless<br />
chatter sets things up, and then money<br />
shots of bomb blasts over Baghdad or the Pentagon’s<br />
latest dirty videos of things being blown<br />
up. The human and emotional cost is an afterthought.<br />
There is purpose behind the veil. When<br />
war is so positively dehumanized, the possibility<br />
of defeat is eliminated. Setbacks become narrative<br />
devices, stepping tombstones for America’s<br />
moral superiority. It is war as magical realism.<br />
But it isn’t real.”<br />
Freedom of expression at risk<br />
FROM Canada comes this report: “As the war in<br />
Iraq enters its third week, several IFEX members<br />
have raised concerns over free-expression<br />
violations committed by United States-led coalition<br />
forces, including the bombing of an Iraqi television<br />
station and the expulsion of four foreign<br />
journalists accused of being spies.<br />
“The International Federation of Journalists<br />
(IFJ), Reporters Without Borders (Reporters<br />
sans Frontiers (RSF), the Committee to Protect<br />
Journalists (CPJ), the International Press Institute<br />
(IPI), and Canadian Journalists for Free<br />
Expression (CJFE) have expressed alarm at the<br />
US bombing of Iraqi state television facilities on<br />
26 March in Baghdad. Although US military officials<br />
claimed the facility was part of a commandand-control<br />
center, IPI and CPJ say the bombing<br />
could be a violation of the Geneva Conventions.<br />
“Broadcast media are protected from attack<br />
and cannot be targeted unless they are used for