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“[A] NEW and subtler instrument must weld<br />

thousands and thousands and even millions of<br />

human brings into one amalgamated mass of hate,<br />

will and hope. A new will must burn out the canker<br />

of dissent and temper the steel of bellicose<br />

enthusiasm. The name of this new hammer and<br />

anvil of social solidarity is propaganda. Talk must<br />

take the place of drill; print must supply the dance.<br />

War dances live in literature, and at the fringes of<br />

the modern earth; war propaganda breathes and<br />

fumes in the capitals and provinces of the world. –<br />

HAROLD LASSWELL, Propaganda Techniques<br />

in the World War, 1927.<br />

“PERSONALLY, I was shocked while in the United<br />

States by how unquestioning the broadcast news<br />

media was during this war.” – GREG DYKE, BBC<br />

Director General, 2003.<br />

“HE’S a warmonger. He promoted it.” – TED<br />

TURNER on Rupert Murdoch.<br />

“THERE were horrors that were completely left out<br />

of this war. So was this journalism? Or was this<br />

coverage…As a journalist, I have been ostracized<br />

just from going on television and saying, ‘Here’s<br />

what the leaders of Hizbollah, a radical Moslem<br />

group, are telling me about what is needed to bring<br />

peace to Israel.’ And, ‘Here’s what the Lebanese are<br />

saying.’ Like it or lump it, don’t shoot the<br />

messenger, but that’s what they do.” – ASHLEIGH<br />

BANFIELD, MSNBC.<br />

PRODUCING THE WAR<br />

WORDS FROM THE WISE<br />

73<br />

“Watching war on TV from a distance, is pulse<br />

pounding entertainment That’s damn good<br />

entertainment. We need to show people the<br />

consequences of war. People die in war.”<br />

— TED KOPPEL, ABC Nightline.<br />

“THERE is something deeply corrupt consuming<br />

this craft of mine. It is not a recent phenomenon;<br />

look back on the “coverage” of the First World<br />

War by journalists who were subsequently<br />

knighted for their services to the concealment of<br />

the truth of that great slaughter. What makes the<br />

difference today is the technology that produces<br />

an avalanche of repetitive information, which in<br />

the United States has been the source of arguably<br />

the most vociferous brainwashing in that<br />

country’s history. A war that was hardly a war, that<br />

was so one-sided it ought to be dispatched with<br />

shame in the military annals, was reported like a<br />

Formula One race...” – JOHN PILGER, columnist<br />

and TV producer, U.K.<br />

“AFTER September 11, the country wants more<br />

optimism and benefit of the doubt, it’s about being<br />

positive instead of negative.” – ERIC SORENSON,<br />

MSNBC.<br />

“YOU couldn’t hire actors to do as good a job<br />

as the press has ‘done’ from the Pentagon’s point<br />

of view.” – Former Pentagon Media spokesperson<br />

KENNETH BACON, in The Wall Street<br />

Journal.

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