Presented by: Proposed Sports and Event Complex in Coeur d ...

• Community asset - Developing a state-of-the-art facility provides local residents,
businesses and community organizations with a new venue for a wide variety of
community gatherings, corporate events and various other uses. Based on the results of
the market feasibility analysis, it is estimated that the proposed arena could host
approximately 10 to 12 community and other miscellaneous events, accounting for 13 to
14 percent of total estimated events. In this way, the facility can provide benefits for
citizens who may not attend sports and entertainment events.
• Business opportunities – The facility would create new advertising opportunities for
local businesses, helping to increase their visibility locally and throughout the region.
• Economic development – A new facility can enhance economic growth and ancillary
private sector development spurred by the operations and activities associated with the
proposed facility. In the case of the proposed Coeur d’Alene facility, patrons attending
events at the venue could help support the existing and planned development already
taking place at Riverstone.
• Exposure and reputation - A new event facility could attract more prestigious and
visible events to Coeur d’Alene, providing increased exposure for the community. In
addition, developing a state-of-the-art event and entertainment venue could help foster a
perception of Coeur d’Alene as a vibrant community.
While it is clear that these benefits have significant value, it is difficult to quantify the specific
impact they have on the local market. However, they should be considered along with the
quantitative impacts presented earlier in this report when evaluating the overall impact the
proposed facility could have on the Coeur d’Alene area.
Feasibility Analysis of a New Sports and Event Complex in Coeur d’Alene
Economic and Fiscal Impact Analysis
Page 99