Presented by: Proposed Sports and Event Complex in Coeur d ...

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The following map illustrates the areas encompassed by the primary and secondary Coeur d’Alene markets. Population The level of population from which a facility will draw patrons can impact the ability of a facility to attract events. The following exhibit presents the current population within Kootenai County, Spokane County, the 25-mile radius and 50-mile radius markets for the proposed new event facility in Coeur d’Alene. Population Statistics Kootenai Spokane 25-Mile 50-Mile County County Radius Radius 2008 Population 142,500 460,600 280,400 682,600 Source: J.P. Stravens/Planning Associates, Inc. Primary and Secondary Markets 25-Mile Radius 50-Mile Radius Approximately 142,500 residents currently live within Kootenai County, a number that is projected to grow by a minimum of 8.5 percent within the next six years. The population in Spokane County is approximately 460,600 total residents. The estimated population within a 25mile radius of Coeur d’Alene is approximately 280,400, as Spokane is just outside of the primary market. Spokane is located within a 50-mile radius of the proposed facility, which encompasses a population of approximately 682,600. Feasibility Analysis of a New Sports and Event Complex in Coeur d’Alene Local Market Conditions Analysis Page 5
The following exhibit illustrates the population density of the 25-mile radius and 50-mile radius markets and beyond for the proposed new indoor event facility. As shown, Kootenai County and the 25-mile radius market for the proposed indoor event facility encompass a moderately dense population base. The 50-mile radius market area includes more densely populated areas to the west, but relatively sparsely populated areas to the east and south. Although certain areas within the secondary market are less densely populated, the Kootenai and Spokane County populations could provide a significant base of spectators and participants for potential events at a new event facility in Coeur d’Alene. Age Population by Zip Code Population Density Map 25-Mile Radius 50-Mile Radius Another demographic characteristic important to the overall viability of an event venue is the age of the local population. Trends related to sports participation and the types of spectator events that are likely to be supported in a given market can vary greatly by age group. As a result, the age distribution of the local populace will impact the type and amount of utilization at a new indoor event facility. The table below presents key age-related demographic characteristics for Kootenai County as compared to the United States average. Feasibility Analysis of a New Sports and Event Complex in Coeur d’Alene Local Market Conditions Analysis Page 6
Page 1 and 2: Feasibility Study: Proposed Sports
Page 3 and 4: Mr. David Tomson February 6, 2008 P
Page 5 and 6: - Executive Summary - Conventions,
Page 7 and 8: • These types of arenas can offer
Page 9 and 10: part of the Visitor and Convention
Page 11 and 12: • Because the proposed Coeur d’
Page 13 and 14: • As shown, the estimated operati
Page 15 and 16: • The following table illustrates
Page 17 and 18: • Based on conversations with pro
Page 19 and 20: Organizations and Stakeholders Cont
Page 21: II. Local Market Conditions Analysi
Page 25 and 26: Income Another socioeconomic variab
Page 27 and 28: The Kootenai Medical Center is the
Page 29 and 30: Summary of Event Space at Couer d'A
Page 31 and 32: As shown, six indoor venues are off
Page 33 and 34: Spokane Convention Center The Spoka
Page 35 and 36: III. Comparable Facilities Analysis
Page 37 and 38: Budweiser Events Center Located in
Page 39 and 40: Qwest Arena The 5,190-seat Qwest Ar
Page 41 and 42: Toyota Center Originally known as t
Page 43 and 44: Tyson Events Center Located in Siou
Page 45 and 46: Comparable Arena/Convention Facilit
Page 47 and 48: Cabarrus Arena & Event Center Locat
Page 49 and 50: La Crosse Center Located in downtow
Page 51 and 52: Mid-America Center The Mid-America
Page 53 and 54: Swiftel Center The Swiftel Center i
Page 55 and 56: While the multi-purpose nature of t
Page 57 and 58: • Meetings/Banquets - Events incl
Page 59 and 60: Arena Football Arena football has g
Page 61 and 62: 12,000 10,000 8,000 6,000 4,000 2,0
Page 63 and 64: Touring Sports Events Indoor event
Page 65 and 66: also serve as a valuable recruiting
Page 67 and 68: o Presence of a minimum of 150 comm
Page 69 and 70: Amateur Sports Another potential us
Page 71 and 72: USA Judo • Potential exists for a
Page 73 and 74:
• The event attracts over 100 tea
Page 75 and 76:
Conventions, Conferences, Exhibitio
Page 77 and 78:
A facility offering a clear span co
Page 79 and 80:
While a sports tenant could add app
Page 81 and 82:
West Coast League Attendance Sorted
Page 83 and 84:
The development of two fields is li
Page 85 and 86:
Seating Capacities of Regional Faci
Page 87 and 88:
Premium Seating Many modern sports
Page 89 and 90:
One option would be for the Fairgro
Page 91 and 92:
Gate Receipts/Rental Revenue Summar
Page 93 and 94:
concession profits allocated to fac
Page 95 and 96:
Parking Based on conversations with
Page 97 and 98:
Naming Rights Agreements at Selecte
Page 99 and 100:
As shown, based on an estimated 10
Page 101 and 102:
Estimated Financial Results The tot
Page 103 and 104:
Tenant Sports Impact In order to es
Page 105 and 106:
VI. Economic and Fiscal Impact Anal
Page 107 and 108:
In order to estimate the incrementa
Page 109 and 110:
The appropriate multipliers to be u
Page 111 and 112:
Based on this direct spending estim
Page 113 and 114:
Based on the in-facility spending e
Page 115 and 116:
As detailed in the previous table,
Page 117 and 118:
VII. Funding Analysis The purpose o
Page 119 and 120:
The P&R District could generate the
Page 121 and 122:
Once the referendum has passed, the
Page 123 and 124:
Year Public Contribution Facility L
Page 125 and 126:
Laredo Entertainment Center The Lar
Page 127 and 128:
Sovereign Center The 9,000-seat Sov
Page 129 and 130:
The City’s lease payments are der
Page 131 and 132:
In addition to the bonds, a $25.0 m
Page 133 and 134:
TIF The proposed event facility sit
Page 135 and 136:
Hotel/Motel Tax As discussed previo
Page 137 and 138:
Facility Fee A potential means of r
Page 139:
Summary The intent of this section
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