Presented by: Proposed Sports and Event Complex in Coeur d ...

Mid-America Center
The Mid-America Center is located in Council Bluffs,
Iowa, approximately 180 miles south of Sioux Falls,
South Dakota. The arena has a capacity of
approximately 6,800 for hockey, 7,000 for basketball
and up to 7,800 for concerts, and additionally offers 12
luxury suites, 200 club seats and 560 personal seats.
The Center is part of a convention complex that
opened in 2002, which incorporates 48,300 square feet
of sellable event space, consisting of a 24,500-square
foot exhibit hall, 18,500 square feet of ballroom space
and 5,300 square feet of meeting space. The complex
is owned by the City of Council Bluffs and operated by
SMG. The arena has one tenant, the Omaha Lancers
of the USHL, who on average, hosts 30 games in the
Mid-America Center each year. Additionally, in 2005,
the Complex hosted 270 events, including the USHL
games, as well as many other conventions, concerts,
meetings, banquets, spectator shows and athletic
events.
Feasibility Analysis of a New Sports and Event Complex in Coeur d’Alene
Comparable Facilities Analysis
Page 34
Mid-America Center
City, State: Council Bluffs, IA
City Population: 58,700
25-mi Pop. 750,200
50-mi Pop. 1,045,600
Year Opened: 2002
Ownership: City of Council Bluffs
Management: SMG
Tenants: USHL
Arena:
Seating Capacity: 6,800 (sports)
7,800 (concerts)
Floor SF: 30,000
Convention Space:
Exhibition SF: 24,500
Ballroom SF: 18,500
Meeting SF: 5,300
Sellable SF: 48,300
Events:
Tenant 33
Non-Tenant: 237
Total: 270
Total Attendance: NA