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Processing: Creative Coding and Computational Art

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PROCESSING: CREATIVE CODING AND COMPUTATIONAL ART<br />

20<br />

Schiffman, <strong>and</strong> of course Casey Reas <strong>and</strong> Ben Fry. ACG was an outgrowth of an earlier<br />

research group at MIT called the Visual Language Workshop (VLW), created in 1973. VLW<br />

was created by Muriel Cooper <strong>and</strong> Ron MacNeil. Muriel Cooper was a renowned designer,<br />

like Maeda, who became interested in applying artificial intelligence to the traditional<br />

design process. In 2003, Maeda changed directions, transforming ACG into the Physical<br />

Language Workshop (PLW), a design-oriented group that according to the site overview,<br />

http://plw.media.mit.edu/, “designs tools for creating digital content in a networked<br />

environment, <strong>and</strong> the means by which the content can be leveraged as creative capital<br />

within an experimental online micro-economy that we call OpenAtelier.” For Maeda, PLW<br />

was a return to the core ideas in Muriel Cooper’s VLW.<br />

In addition, Maeda codirects SIMPLICITY, a new media lab–wide research initiative aimed<br />

at redefining users’ relationships with technology in their daily lives. This statement on the<br />

SIMPLICITY site says it all: “How do you make something powerful, but simple to operate<br />

at the same time? This is the challenge.” Maeda’s extraordinary range of talents <strong>and</strong> his<br />

critical approach to the development <strong>and</strong> implementation of technology in our daily lives<br />

have contributed to him being included in Esquire’s 1999 list of the 21 most important<br />

people of the 21st century. Here are some links to learn more about Maeda <strong>and</strong> view his<br />

work: www.maedastudio.com/index.php, www.media.mit.edu/people/bio_maeda.html,<br />

<strong>and</strong> http://weblogs.media.mit.edu/SIMPLICITY/.<br />

Mary Flanagan, b. 1969<br />

Mary Flanagan is an artist, producer, designer, technologist, activist, writer, <strong>and</strong> theorist,<br />

<strong>and</strong> her work reflects an integration of all these interests. Her multidimensional projects<br />

are created primarily for the Net or installation, <strong>and</strong> thematically involve the influence of<br />

technology—net.culture, computer gaming, <strong>and</strong> mundane technological tools—on our<br />

daily lives. Flanagan offers a fresh, alternative voice, inspiring through her work underrepresented<br />

populations to cross the digital divide. Prior to her academic appointments,<br />

Flanagan spent a number of years working at Human Code, an Austin-based software<br />

developer. Although she was a highly regarded <strong>and</strong> award-winning producer <strong>and</strong> designer<br />

within the gaming industry, she was frustrated by the lack of titles being developed for<br />

girls <strong>and</strong> minorities, so she left the industry for academia to pursue her social activist/artistic<br />

vision. Two projects she has since developed directly address this concern. The<br />

Adventures of Josie True (www.maryflanagan.com/josie/) is the first web-based adventure<br />

game for girls. The game’s characters include Josie, an 11-year-old Chinese-American<br />

girl; a female African-American aviator called Bessie Coleman; <strong>and</strong> Josie's science teacher,<br />

Ms. Trombone, who is also an inventor. Flanagan is also involved in the development of a<br />

collaborative <strong>and</strong> highly ambitious project: RAPUNSEL (www.maryflanagan.com/rapunsel/).<br />

The RAPUNSEL project team is made up of a number of leading computer scientists,<br />

artists, <strong>and</strong> educational theorists who are researching <strong>and</strong> building a software environment<br />

to teach programming concepts to kids. Ultimately, RAPUNSEL will become a multiuser 3D<br />

game to teach middle school girls computer programming. Flanagan’s work has been<br />

exhibited internationally at museums, festivals, <strong>and</strong> galleries, including the Guggenheim,<br />

the Whitney Museum of American <strong>Art</strong>, SIGGRAPH, the Banff Centre, the Moving Image<br />

Centre in New Zeal<strong>and</strong>, the Central Fine <strong>Art</strong>s Gallery in New York, <strong>Art</strong>ists Space in New<br />

York, the University of Arizona, the University of Colorado, Boulder, <strong>and</strong> many other international<br />

venues. Her essays on digital art, cyberculture, <strong>and</strong> gaming have appeared in

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