RepoRt on - BNP Paribas

saving paper
for a financial services group, paper
is the main raw material consumed.
16,280 tonnes of paper were used by the
group in france in 2009. all bnP Paribas
entities are implementing paper-saving
initiatives based on their business operations.
Paper-saving measures are a
top priority in the french retail banking
division and the it function. measures
include centralised electronic publishing,
double-sided bank account statements,
reduction of mailings for some
bank account statements and listings,
electronic accounting statements within
the group, the elimination of needless
printouts, printing optimisation efforts,
direct marketing activities carried out
online and by telephone (as opposed
to mailed brochures), and monitoring of
branch usage of paper that has been
purchased from printers. data provided
by printers allows the group to choose
printing jobs that waste less paper. such
paper-saving measures are being introduced
at other bnP Paribas operations
across the group in france.
in 2009, bnP Paribas wealth management
set up the green it project, the aim of
which is to reduce pollution resulting
from its activities and to favour green
technologies. one of the project’s main
aspects is reducing paper consumption
by installing printers capable of printing
on both sides of a sheet of paper, and
by reducing the number of individual
printers. these measures are expected
to save 3.5 tonnes of paper per year.
Raising staff awareness
bnP Paribas uses internal communication
channels such as a group intranet,
the group newsletter (“ambition”), and
internal conferences to raise employee
awareness about environmental
issues.
a staff booklet, called the P’tit mémo
buro, contains advice about environmentally
friendly behaviour, and encourages
environmentally responsible
behaviour in the office. it can be downloaded
by bnP Paribas staff from the intranet.
it is available in french, english
and italian.
the sustainable development section of
the bnP Paribas intranet is regularly updated
with the latest sustainable development
news, and contains a monthly
sustainable development newsletter.
bnP Paribas launched its first citizenship
blog, forachangingworld.com, in 2008
to encourage all responsible initiatives,
in accordance with its ethical undertakings
and values. the blog was created
as a space for communication, discussion
and interaction between employees
and internet users interested in
subjects such as ecology, employment,
sustainable development and sponsorship.
its aim is to demonstrate the diversity
of the group’s commitments, as
well as those of its employees and their
projects.
in 2009, arval’s guide to Environmentally
responsible practices was updated.
the guide, printed on recycled paper,
was first published in 2005, and aims to
present the main sustainable development
and environmental themes in a
humorous way. themes include water,
electricity, paper, consumables, travel,
consumption and environmentally responsible
behaviour. the guide explains
how staff can protect the environment
through their day-to-day activities.
to support the group’s csr initiatives,
bnP Paribas wealth management prepared
a guide to best practice for its
staff in october 2009. the guide takes
the form of a quiz, and is a fun and
practical way of encouraging all staff
to make a more active contribution to
environmentally responsible practices in
the workplace.
77 <strong>RepoRt</strong> on CoRpoRate SoCial and enviRonmental ReSponSibility
klépierre’s
sustainable
development
e-learning
module
in order to get these messages
across to staff more
effectively, klépierre
introduced an e-learning
module to coincide with
“sustainable development
Week”. the module
is available in 8 languages.
it gives staff a better
understanding of the issues,
and helps them gauge
the matters for which they are
personally responsible.
in the space of a few weeks,
more than half of klépierre’s
staff in europe had taken
the module. klépierre is now
planning to launch a new
module explaining the
environmental and social
issues that particularly affect
the group, and to present its
csR plan of action.
the million trees
nyc initiative
bnp paribas sponsored
the million trees nyc initiative
for the second successive
year. the aim of this combined
public/private initiative
is to plant and care for a
million trees in the city’s
five boroughs over the next
nine years. the project will
increase the number of trees
in the city by 20%, enhancing
the quality of life. in 2009,
bnp paribas employees
worked with 300 new york
high-school students
and the inhabitants of
brooklyn to plant trees
in housing estates,
schoolyards and parks.