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RepoRt on - BNP Paribas

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community initiatives to promote social<br />

integrati<strong>on</strong> and solidarity<br />

bnP <strong>Paribas</strong> c<strong>on</strong>tributes to the ec<strong>on</strong>omic<br />

and social development of countries in<br />

which it operates, not <strong>on</strong>ly by focusing<br />

<strong>on</strong> local recruitment (see chart showing<br />

percentage of local employees in the<br />

Human resources chapter), but also by<br />

supporting local initiatives in partnership<br />

with associati<strong>on</strong>s and civil society<br />

organisati<strong>on</strong>s.<br />

bank of the West<br />

and financial educati<strong>on</strong><br />

in 2000, the group’s us subsidiary became<br />

a partner of operati<strong>on</strong> Hope<br />

inc. (oHi). operati<strong>on</strong> Hope provides<br />

underserved inner-city communities<br />

with mainstream financial services and<br />

financial literacy programmes. the partnership<br />

has sp<strong>on</strong>sored several financial<br />

literacy programmes including banking<br />

<strong>on</strong> our future (boof), aimed at school<br />

children between 9 to 18 years of age<br />

in oakland, los angeles, Portland and<br />

denver. more than 190 bank of the west<br />

employees have already taken part in<br />

the programme as volunteers, providing<br />

approximately 900 hours of training<br />

to some 5,600 pupils. operati<strong>on</strong> Hope<br />

centers provide free adult financial literacy<br />

and ec<strong>on</strong>omic empowerment<br />

workshops as well as financial support to<br />

help people become home owners or<br />

set up their own business. the operati<strong>on</strong><br />

Hope initiative also provides financial<br />

counselling and aid to help natural disaster<br />

victims rebuild their lives.<br />

bmci foundati<strong>on</strong><br />

banque marocaine pour le commerce<br />

et l’industrie (bmci), the group’s<br />

moroccan subsidiary, has pursued a<br />

policy of cultural and social philanthropy<br />

since the late nineteen nineties<br />

with the aim of c<strong>on</strong>tributing to<br />

morocco’s social and cultural development.<br />

it has deepened this commitment<br />

by setting up its own foundati<strong>on</strong><br />

which works al<strong>on</strong>gside the bnP <strong>Paribas</strong><br />

foundati<strong>on</strong>.<br />

in culture, the bmci foundati<strong>on</strong> supports<br />

young musical talent and events<br />

covering classical, jazz and c<strong>on</strong>temporary<br />

music. it is the official partner to<br />

the morocco Philharm<strong>on</strong>ic orchestra<br />

and sp<strong>on</strong>sors the internati<strong>on</strong>al music<br />

and dance school in casablanca,<br />

internati<strong>on</strong>al and nati<strong>on</strong>al music competiti<strong>on</strong>s<br />

in morocco and tanjazz, the<br />

tangiers jazz festival. it supports the<br />

country’s literary heritage and encour-<br />

93 <str<strong>on</strong>g>RepoRt</str<strong>on</strong>g> <strong>on</strong> CoRpoRate SoCial and enviR<strong>on</strong>mental ReSp<strong>on</strong>Sibility<br />

ages young people to read and learn<br />

by financing the publicati<strong>on</strong> of children’s<br />

books and the reprinting of old<br />

books. it also sp<strong>on</strong>sors the casablanca<br />

Grand Prix des Jeunes Lecteurs award<br />

for young readers and the Grand Prix<br />

de la Nouvelle award for short stories.<br />

it supports troupes of artistes and promotes<br />

c<strong>on</strong>temporary artistic expressi<strong>on</strong>,<br />

dance and new circus arts. the<br />

bmci foundati<strong>on</strong> is a member of the<br />

mohammed-v solidarity foundati<strong>on</strong>’s<br />

Permanent support committee and<br />

the mohammed-vi envir<strong>on</strong>mental<br />

Protecti<strong>on</strong> foundati<strong>on</strong>, and is a<br />

founding member of the initiatives<br />

associati<strong>on</strong>. the foundati<strong>on</strong>’s social<br />

commitment is expressed through four<br />

acti<strong>on</strong>s. the first involves the inclusi<strong>on</strong><br />

of people in difficulties through training<br />

and artistic activities. the sec<strong>on</strong>d<br />

aims to help disabled people in their<br />

daily lives by providing support from<br />

specialised associati<strong>on</strong>s. the third focuses<br />

<strong>on</strong> medical research and help<br />

for the impoverished sick through support<br />

for moroccan research scientists.<br />

the fourth is developing bnP <strong>Paribas</strong><br />

employee Helping Hand projects within<br />

the subsidiary.

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