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RepoRt on - BNP Paribas

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outreach<br />

in outreach, the bnP <strong>Paribas</strong> foundati<strong>on</strong><br />

has chosen to become involved in innovative<br />

pilot projects aiming to promote<br />

social integrati<strong>on</strong> and combat various<br />

forms of exclusi<strong>on</strong>.<br />

employee initiatives<br />

“coup de pouce” programme:<br />

supporting staff projects in france<br />

and abroad<br />

since 2003, the “coup de Pouce” programme<br />

has supported general-interest<br />

projects devised by bnP <strong>Paribas</strong> staff.<br />

the programme provides funding and<br />

support for associati<strong>on</strong>s in which employees<br />

are involved <strong>on</strong> a volunteer<br />

basis. the diversity of issues addressed,<br />

such as outreach, healthcare, disability<br />

and helping the disadvantaged, reflects<br />

the pers<strong>on</strong>al commitment of the bank’s<br />

people as well as the human dimensi<strong>on</strong><br />

of these initiatives.<br />

since the programme was launched in<br />

2003, eur 450,000 has been spent <strong>on</strong><br />

supporting more than 200 projects per<br />

year, with grants ranging from eur 400<br />

to eur 4,000.<br />

in 2009, the three rounds of applicati<strong>on</strong>s<br />

were highly successful, with staff putting<br />

forward 86 proposals. in all, 62 outreach<br />

projects were awarded a total<br />

of eur 162,000, covering areas such as<br />

organising sporting holidays for young<br />

people from deprived areas, buying<br />

equipment for a school in mali, support<br />

for medical research projects and the<br />

renovati<strong>on</strong> of a specialist educati<strong>on</strong><br />

centre for disabled children in tunisia.<br />

the “coup de pouce”<br />

programme worldwide<br />

similar initiatives have been introduced<br />

in other countries, with the same values<br />

of commitment, solidarity and<br />

respect for human rights. they include<br />

Apoyamos tus ideas in spain and the<br />

mano amica programme devised<br />

by the bnl foundati<strong>on</strong> in italy. similar<br />

programmes have also been set up in<br />

belgium, luxembourg and switzerland,<br />

where each year the bnP <strong>Paribas</strong><br />

switzerland foundati<strong>on</strong> supports more<br />

than ten associati<strong>on</strong>s in which employees<br />

are involved. Programmes are also<br />

being developed in greece, senegal,<br />

morocco, Portugal and certain eastern<br />

european countries.<br />

89 <str<strong>on</strong>g>RepoRt</str<strong>on</strong>g> <strong>on</strong> CoRpoRate SoCial and enviR<strong>on</strong>mental ReSp<strong>on</strong>Sibility<br />

uk: support for<br />

schools through<br />

the community &<br />

charity programme<br />

since 2001, bnp paribas uk has<br />

had volunteer programmes aimed<br />

at encouraging disadvantaged<br />

children in local primary<br />

and sec<strong>on</strong>dary schools to fulfil<br />

their potential. the programme<br />

is part of the “uk Community<br />

and charity programme”.<br />

For the staff of Cib uk<br />

(bnp paribas’ uk corporate<br />

and investment banking unit),<br />

this is an excellent opportunity<br />

to provide direct and <strong>on</strong>going<br />

support to children living<br />

in the church street community.<br />

this community lies close to<br />

the bank’s uk head office <strong>on</strong><br />

Harewood avenue, and is <strong>on</strong>e<br />

of the 10% most deprived districts<br />

in the uk. 52 bnp paribas uk<br />

volunteers visit three local primary<br />

schools for an hour and a half per<br />

week, helping children with reading<br />

and maths.

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