Ernest Dichter Papers - Hagley Museum and Library

Accession 2407
ERNEST DICHTER PAPERS
Writings & Drafts
SERIES III SUBJECT FILES (cont’d)
B-172 Predictions – Social Scientist Predicts the Future, n.d.
Premium Practice, 1968
Premiums:
Depth Analysis of Successful and Unsuccessful Premium Offers by
Five Manufacturers, n.d.
A Number of Psychological Aspects in the Field of Premiums, n.d.,
1951
The Premium Goes Modern, Premium Practice, n.d.
Premiums: The Housewife‟s Diploma, Dr. Tibor Koeves, October
15, 1957
The Psychology of the Premium, n.d.
There is Psychology in Premiums, Premium Practice, February
1951
Prestige Consciousness, n.d.
Pricing – Marketing a Product as the Most Expensive in It‟s Field,
November 1954
Print Workshop – Steuart Britt, June 29, 1971
Printers Marks, n.d.
Private Living – Personal Research for Private Living, n.d.
Probe Newsletter, September 1958
Productivity, n.d., 1971
Productivity – How to Make People More Productive, n.d.
Products – New Product Opportunities in a Changing Society, n.d.
Professions, July 1956
Promotion – 12 New Ways to Use Motivational Research to Build
your Sales, 1971
Proverbs – Are Proverbs True, n.d.
Psychiatry:
The Psychiatrist and Psychiatry as Elements of Change in Social
Structures, by Dr. Juan L. Fayou, n.d.
When Do You Need a Psychological Help?, n.d.
Psycho Detective, n.d.
Psycho Detective – How to be a Fair Judge of People, n.d.
Psycho Economics – article and notes on, n..d
Psychological Engineering, 1959
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