Ernest Dichter Papers - Hagley Museum and Library
Ernest Dichter Papers - Hagley Museum and Library
Ernest Dichter Papers - Hagley Museum and Library
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Accession 2407<br />
ERNEST DICHTER PAPERS<br />
Writings & Drafts<br />
SERIES III SUBJECT FILES (cont’d)<br />
B-175 Soft Drinks:<br />
Proposal to Proctor & Gamble Corp., 1982<br />
Soft Drinks <strong>and</strong> a Hard Life, n.d.<br />
Solar, n.d., 1976-1977<br />
Solar Energy – Cosanti Foundation, n.d., 1976-1977<br />
South Africa, n.d.<br />
South Africa – Misc. Printed Material, n.d., 1960-1961<br />
Soxologie, n.d., 1970-1971<br />
Soxologie – Essais Sur La Chaussette D‟Homme, October 1968<br />
B-176 Space Voyage, 1977<br />
Sporting Goods, n.d, 1970-1973<br />
Sports – What Makes a Fan? A Psychological Look at Baseball‟s Greatest<br />
Asset (E.D.), Sports Illustrated (draft), September 1959<br />
Sports, Skiing:<br />
Misc., n.d.<br />
Skiing USA, n.d.<br />
Skilautten – Sport Oder Spass? (in German), September 1970<br />
Why People Ski, n.d.<br />
Sports, Sporting Goods – Misc., n.d.<br />
Stress – From 9 to 5, n.d.<br />
Subliminal Perception:<br />
Doc Advises Clients That American Consumer Would Resist <strong>and</strong><br />
Resent Any Form of “Subliminal Manipulation”, n.d., 1956-1957<br />
Misc., n.d., 1957<br />
Success Story – Cigars (after Ad for Forbes Magazine), 1968<br />
Surgery, Unnecessary – Misc. (Waterson), n.d., 1954<br />
Summer – Summer Economy (interview with Associated Press), June 17,<br />
1971<br />
Supermarket – The Supermarket in the World of The Changing Shopper,<br />
n..d<br />
Supermarkets – General, 1973<br />
Swimming Pools:<br />
Owners & Non-Owners, n.d.<br />
U.S., 1968-1969, 1976<br />
Symbolism, n.d., 1954-1958<br />
94
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