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The Mobile Internet Report Key Themes*

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Wi-Fi Case Study #3 –<br />

Wireless-Only Companies Must Purchase Wi-Fi Access<br />

Wireless companies need access to a strong Wi-Fi network, in our view.<br />

In dense European cities, this can be achieved by access to a fixed network<br />

provider that has opened its consumer Wi-Fi boxes (Iliad, BT).<br />

In the US it is more likely going to be through owned or third party Wi-Fi<br />

networks.<br />

<br />

<br />

O2 UK is paying BT for access to its ~500K BTFon points of presence, plus<br />

Openzone POPs in dense areas. This is key to transferring iPhone <strong>Internet</strong><br />

access traffic away from the macro network. BT recently took over the<br />

Starbucks Wi-Fi concession in UK/Ireland from O2.<br />

T-<strong>Mobile</strong> USA markets 10,000 hotspot locations in the US. <strong>The</strong>se include<br />

brand-name locations such as Starbucks (though run by AT&T), Barnes &<br />

Noble, Hyatt Hotels and selected airports.<br />

As use of Wi-Fi hand-off of <strong>Internet</strong> access increases, the cost to wireless-only<br />

companies of providing a large number of hotspots is also likely to increase.<br />

Source: Nick Delfas, Morgan Stanley Research.<br />

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