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Management of Technology and Innovation in Japan

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Differences <strong>in</strong> the Internationalization <strong>of</strong> Industrial R&D <strong>in</strong> the Triad 299<br />

relevance for strategic management <strong>and</strong> thus for management research. To contribute<br />

to our underst<strong>and</strong><strong>in</strong>g <strong>of</strong> the dynamics unfold<strong>in</strong>g <strong>in</strong> the field <strong>of</strong> <strong>in</strong>ternational<br />

R&D, the survey looked at strategies companies follow to respond to global technological<br />

issues.<br />

Degree <strong>and</strong> Development <strong>of</strong> International R&D Activities<br />

One way to get a notion <strong>of</strong> the importance <strong>of</strong> R&D <strong>in</strong>ternationalization <strong>in</strong> quantitative<br />

terms is to look at the degree <strong>of</strong> <strong>in</strong>ternationalization, def<strong>in</strong>ed as the share <strong>of</strong><br />

the overall R&D budget spent for R&D beyond the borders <strong>of</strong> a company’s home<br />

region. This figure <strong>in</strong>cludes R&D activities <strong>of</strong> a company’s researchers abroad as<br />

well as the purchase <strong>of</strong> technology or technologically important products. A strik<strong>in</strong>g<br />

imbalance comes to the fore if one looks at the regional orig<strong>in</strong> <strong>of</strong> the companies<br />

(see Tab 1). <strong>Japan</strong>ese companies are much less <strong>in</strong>cl<strong>in</strong>ed to generate technological<br />

knowledge abroad <strong>and</strong> to engage <strong>in</strong> <strong>in</strong>ternational R&D activities than<br />

North American or Western European ones. The forward projection for the year<br />

2001 from the po<strong>in</strong>t <strong>of</strong> view <strong>of</strong> the companies <strong>in</strong>vestigated <strong>in</strong>dicates that the <strong>in</strong>ternationalization<br />

<strong>of</strong> R&D proceeds. Us<strong>in</strong>g the regression method a still grow<strong>in</strong>g<br />

trend towards <strong>in</strong>ternationalization <strong>of</strong> R&D for the year 2004 can be extrapolated.<br />

Table 1. Percentage <strong>of</strong> R&D budget spent outside the home country<br />

1995 1998 2001 Own estimation<br />

2004<br />

Investigated companies<br />

from<br />

25.75 30.27 33.37 43.72 Western Europe<br />

4.67 7.02 10.52 14.56 <strong>Japan</strong><br />

23.17 28.38 31.67 35.07 North America<br />

Hav<strong>in</strong>g had a look at the quantitative dimension <strong>of</strong> R&D <strong>in</strong>ternationalization,<br />

we now turn to the analysis <strong>of</strong> what activities companies perform <strong>in</strong>ternationally.<br />

With<strong>in</strong> a range from 1 (very little non-domestic activity) to 5 (significant nondomestic<br />

activity) there is a peak <strong>of</strong> 3.4 for jo<strong>in</strong>t technology development, followed<br />

by activities at own laboratories (3.1), license acquisition (3.06) <strong>and</strong> acquisition<br />

<strong>of</strong> products <strong>and</strong> companies (2.9) (see Fig. 8). Aga<strong>in</strong>, <strong>in</strong>terest<strong>in</strong>g differences<br />

between the regional clusters are obvious. For both <strong>Japan</strong>ese <strong>and</strong> European companies<br />

<strong>in</strong>ternational R&D collaboration is the most important strategic means <strong>in</strong><br />

<strong>in</strong>ternational R&D, whereas for North American companies the activities <strong>in</strong> own<br />

laboratories abroad are most important (mean <strong>of</strong> 3.2). In addition, <strong>Japan</strong>ese companies<br />

are more active <strong>in</strong> acquir<strong>in</strong>g foreign licenses (mean 3.5) than European<br />

(mean 2.8), <strong>and</strong> especially North American companies (mean 2.6) (see Fig. 8).<br />

To f<strong>in</strong>d out how the various <strong>in</strong>ternational R&D activities are spread around the<br />

globe, each company was asked to <strong>in</strong>dicate which <strong>of</strong> four given R&D activities it<br />

performs with<strong>in</strong> six different economic regions. These target regions are North<br />

America, western Europe, eastern Europe, <strong>Japan</strong>, Asia/Pacific other than <strong>Japan</strong>,

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