"Define Your Life, But Not For Likes" Xistance Campaign Plan

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Xistance Launches New App for Users
The company introduces an app that allows users to record family history on the
go.
RALEIGH, N.C., Dec. 14, 2017 — For years, people have been keeping up with their
family history through sites such as Ancestry.com. Recently, Xistance offered a
new way for users to document lives and share a personalized family history.
Now, Xistance introduces the Xistance app, giving users the opportunity to tell
their stories and document family history on the go.
The Xistance app includes a number of new features to improve usability. It offers
the option to scan files, so users can upload family documents directly to their
profiles. It also offers the ability to record live audio, which gives users the
opportunity to memorialize audio in its natural form.
Xistance sets itself apart from other family history sites and social media with its
values of privacy and storytelling, and the app capitalizes on these values. It gives
users more options to share the family history they want to share by letting them
upload what they want straight from their phones. Xistance wanted to create a
platform that’s exciting to family members and gets others excited about family
history, and the app provides that platform.
The Xistance app further expands Xistance’s core values, as well as its goals to
create a private and personalized way for users to share their family history with
loved ones and connect with others who are doing the same.
For more information on the app or Xistance itself, contact Britney Callahan at
bncallah@ncsu.edu
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