SECTION 1 -

European FOOD (Fighting Obesity through Offer and Demand) Project
In 2007, New Services responded to a request for proposal from the European Commission in
the context of its community action plan in the area of consumer health and protection (European
Union Directorate General for Health and Consumers ‐ SANCO), on the topic of fighting obesity and
unequal access to balanced nutrition. All players in the resulting Consortium share a common
interest: promoting healthy lifestyles and fighting obesity through better eating habits. Known as the
FOOD Project (Fighting Obesity through Offer and Demand, this project will mobilize more than 20
public and private partners for two years in France, Belgium, Spain, Italy, Czech Republic and Sweden.
4.2.1.2 Preventing epidemics
More than 33 million people throughout the world are living with AIDS, and 90% of HIV
positive people do not know that they are HIV positive. New Services promotes the fight against AIDS
through awareness initiatives organized with its partners. During World AIDS Day in 2008 and 2009,
29 countries were mobilized to set up prevention initiatives, from conferences to screening tests.
In India, as a result of the success of the national awareness campaign related to World AIDS
Day in December 2008, New Services was selected to participate in a public/private consortium to
combat AIDS, tuberculosis and malaria. The mission of this organization, India‐CCM (India‐Country
Coordinating Mechanism), is to coordinate the allocation of Global Fund subsidies to combat these
three diseases. New Services, together with four other businesses, non‐governmental organizations
and government representatives, contributes to the review process and implementation of concrete
actions to fight these epidemics in India. New Services has also used this opportunity to promote
prevention in‐house.
Some countries such as Venezuela and Greece have presented awareness messages in their
Ticket Restaurant ® booklets to mobilize customers and beneficiaries.
In South Africa and Brazil, AIDS is one of the national priorities in the area of employee safety
and health.
4.2.1.3 Supporting local economic development
Ethical and socially responsible business
In light of the magnitude of social and economic imbalances in the world, New Services takes
action for local economic development by supporting fair trade and promoting responsible, ethical
buying. In Austria, New Services partners with brands that offer organic and/or fair trade products to
the Ticket Restaurant ® , Ticket Service ® and Ticket Compliments ® networks, thus reaching nearly
120,000 beneficiaries. In the Netherlands, Belgium, France and Spain, the different gift catalogues
offer socially responsible products. This initiative originated in the Netherlands, which has included
responsible products in the Tintelingen catalogue since 2007: fair trade (Max Havelaar textile line),
organic (wines), and eco‐friendly (energy savers). A symbol is placed on each page of the catalogue in
which they appear to help beneficiaries identify these products. A solidarity section also helps
beneficiaries donate some or all of their points to a good cause.
Buying local
In France, New Services was awarded the Predici label by the Arc‐de‐Seine community in
Hauts‐de‐Seine department and the Chamber of Commerce and Industry, to reward its “Well‐Being à
la Carte” concierge service in the area of local development. The company is committed to buying
80% of its products from local suppliers and also offers services to Small and Medium Enterprises.
95