SECTION 1 -

Environmental awareness programs are carried out locally throughout the year. For
example:
• In the United Kingdom, a group of volunteers was formed ‐ the Green Team ‐ whose
purpose is to organize environmental protection initiatives in partnership with the non‐
governmental organization Times 21;
• In Argentina, a campaign called “Small Gestures for the Planet” was launched,
featuring a quiz to be taken by employees. The objective was to get employees
involved in the company's environmental policy;
• Meanwhile, the IT Department created a “Green IT” section in its internal newsletter
to promote good environmental practices in the area of information technology.
4.2.3.3 Increasing environmental awareness among customers and affiliates
Because it is central to its relationship with its stakeholders, New Services is in a privileged
position to launch a dialog with them and involve them in sustainable development initiatives.
As a responsible company, New Services develops programs for its customers and affiliates to
support them in their own sustainable development efforts. Some programs involve customers and
affiliates, as well as beneficiaries. Here are some examples:
• In 2009, Ticket Clean Way ® established an Eco‐Pressing process to inspire not only its
affiliates, but also the entire dry‐cleaning profession in France, to reduce their impact
on the environment, improve their practices, and thus help them meet the
increasingly strong regulatory requirements. This program will be launched officially
in 2010
• In Brazil, Ticket Car ® launched the Ticket Car Carbon Control program in 2009, which
allows businesses to calculate the quantity of gas produced by their vehicle fleets.
With this new solution, business customers can get detailed, accurate information on
CO2 emissions based on their vehicles' fuel consumption.
• In Venezuela, Cestaticket ® set up the ”Ecology Year 2009” program, the purpose of
which was to distribute one awareness‐raising message per month concerning an
environmental theme in its Tickets Restaurant ® booklets.
In 2009, environmental spending included in the reporting scope amounted to €98,700.
4.2.3.4 Targets assigned to foreign subsidiaries
New Services' environmental policy applies to all of its hotels abroad.
4.2.4 New Services, a socially responsible company
New Services develops sponsorship actions by creating long‐term partnerships to aid the
most underprivileged. Employees who take action locally and promote the company's values are the
foundations of this social responsibility. Employees support various local solidarity actions such as
donating equipment to associations, providing technical and logistical support, and participating in
local solidarity events.
These programs are decentralized, and correspond mainly to local initiatives, adapted to the
needs of the people, such as supporting the non‐governmental organization Un techo para mi Pais in
Mexico, whose mission is to build houses for needy families in Latin America, supporting the
association Samtoul de Satu Mare in Romania, which provides care to homeless children, and
supporting the renowned Perkins School For the Blind in Boston by performing volunteer work.
98