12.02.2013 Views

Industrialised, Integrated, Intelligent sustainable Construction - I3con

Industrialised, Integrated, Intelligent sustainable Construction - I3con

Industrialised, Integrated, Intelligent sustainable Construction - I3con

SHOW MORE
SHOW LESS

Create successful ePaper yourself

Turn your PDF publications into a flip-book with our unique Google optimized e-Paper software.

SUSTAINABLE CONSTRUCTION HANDBOOK 2<br />

Figure 5. Gaming logic for Hawk-dove model<br />

104<br />

Player B<br />

Cooperate<br />

Defect<br />

± ‐<br />

+ ‐<br />

±<br />

‐<br />

Player A<br />

Cooperate Defect<br />

‐ +<br />

‐ +<br />

± +<br />

BIM and industrial applications of gaming<br />

Product development systems in construction are delimited by risks. These risks are not only<br />

stochastic; the industry currently has very limited options to definitively ameliorate all forms of risks.<br />

According to (Liu et al. 2003), construction has a poor record in coping with risks, as there has never<br />

a part of construction stakeholders that has ever been vindicated in the spate of public concern on the<br />

image of the industry. The industry therefore has few options but to devise workable tools and models<br />

that facilitate process improvement and restore public confidence or to expect to endure the<br />

predictable consequences of poor product performance.<br />

Having established the roles played by collaboration and system integration in servicing project<br />

performance through BIM, the adoption of platforms and allied innovation in this technology has been<br />

slow and unimpressive. While many adherents of BIM continue to drive market advantage through<br />

the creation and dissemination of digital data, others have either no idea of how BIM works or how<br />

best to implement it. However, in contrast to industry disincentives, there are many indications that<br />

the BIM revolution has truly begun (Ballesty et al. 2007; Fusell et al. 2007; Khemlani 2007; Luciani<br />

2008).<br />

The Game theory models described above can be used to predict possible outcomes under different<br />

collaboration scenarios. During perfect collaboration, all stakeholders use tools that generate and<br />

standardize digital data within BIM integrated systems. In partial collaboration, some players do have<br />

the choice to maintain their old non-BIM compliant tools while rendering modern day professional<br />

services, while in non collaboration there is no framework for generating and managing data in forms<br />

that support process de-fragmentation - a challenge that has plagued the industry for centuries.<br />

In gaming models, each stakeholder (also referred to as player) represents a node of information<br />

transmission and feedback between his point of action in BIM and the rest of the system. Using the<br />

Prisoner’s Dilemma lenses, although players do not have conclusive powers to indemnify all life cycle<br />

variables of all forms of risks and uncertainties, there are still possibilities of outstanding benefits as<br />

much as players cooperate in collaboration. When all players adopt BIM, they are bound to be better<br />

off, with the least benefits being far more than what the best fragmented processes could offer<br />

(Aranda-Mena et al 2008a). Even when each player is motivated by customized business drivers, the<br />

economic gain triggered in BIM collaborative platforms is plausible. However, if all players in the<br />

industry do not adopt BIM integrated technologies, the party that implements it may be discouraged<br />

as there will not be sufficient motivation to drive absolute product performance. The party that refuses<br />

to cooperate benefits more in the short run than the party that defects because no extra marked<br />

commitment has been made.<br />

The Pareto Optima model suggests that all parties in cooperation (in integrated systems) benefit<br />

evenly. However, all the potentials of BIM will only be realized when it is not used as a design tool<br />

+ ‐<br />

+ ±<br />

Legends<br />

± Both parties benefit<br />

+ The party benefits<br />

‐ The party losses

Hooray! Your file is uploaded and ready to be published.

Saved successfully!

Ooh no, something went wrong!