03.01.2014 Views

Download the file. - Groupe Seb

Download the file. - Groupe Seb

Download the file. - Groupe Seb

SHOW MORE
SHOW LESS

Create successful ePaper yourself

Turn your PDF publications into a flip-book with our unique Google optimized e-Paper software.

68<br />

SUSTAINABLE<br />

DEVELOPMENT<br />

Balanced nutrition<br />

for everyone<br />

<strong>Groupe</strong> SEB's commitment to a balanced diet has resulted<br />

in a major new campaign for <strong>the</strong> Foundation. The Foundation is<br />

supporting <strong>the</strong> NGO Care, which is managing a project with <strong>the</strong> <strong>Groupe</strong> SEB<br />

subsidiary in Brazil. Employees are getting actively involved in setting up<br />

an educational programme to teach children and teenagers about sustainable<br />

development and healthy eating.<br />

In France, two major programmes for combating malnutrition amongst disadvantaged<br />

people are currently being developed. One of <strong>the</strong>se has been set up<br />

Communautés<br />

www.fondation.groupeseb.com<br />

in 34 "solidarity" food shops in <strong>the</strong> ANDES network to bring parents and<br />

children closer toge<strong>the</strong>r as <strong>the</strong>y prepare healthy meals to share. The o<strong>the</strong>r is<br />

to support Fondalim centres providing food aid, in particular in social centres<br />

in <strong>the</strong> Burgundy region of France. Volunteers from <strong>the</strong> <strong>Groupe</strong> SEB Foundation<br />

help to organise cookery workshops, which promote healthy eating habits and<br />

create social or even family ties. Recipe cards, developed in collaboration with<br />

<strong>the</strong> chef Bruno Blancho from <strong>the</strong> Cookery Workshop at <strong>the</strong> Group's Selongey<br />

site, are handed out so that people can cook at home.<br />

In <strong>the</strong> United States, All-Clad is supporting Michelle Obama's "Chef's Move to<br />

School" programme combating obesity amongst young people: 1,000 kitchen<br />

equipment sets have been donated, whilst chefs provide nutritional advice for<br />

people working in schools.<br />

Une entreprise<br />

citoyenne du monde<br />

care brazil teacheS young people about healthy eating<br />

According to <strong>the</strong> Ministry of Health in Brazil, only 30% of <strong>the</strong> population eat enough fruit and vegetables.<br />

This is leading to problems such as obesity, high blood pressure and diabetes, especially amongst young people.<br />

Aware of this increasing problem, <strong>Groupe</strong> SEB Brazil has made it a key part of its corporate philanthropy<br />

policy. Supported by <strong>the</strong> <strong>Groupe</strong> SEB Foundation, <strong>the</strong> subsidiary is involved in <strong>the</strong> CARE* programme for<br />

teaching about healthy eating in Brazil. This project involves training young volunteers in issues concerning<br />

<strong>the</strong> environment and food so that <strong>the</strong>y in turn can raise awareness amongst school children and <strong>the</strong>ir<br />

families. With <strong>the</strong> help of games developed with Group employees, <strong>the</strong>y are involved at six state schools in<br />

São Paulo. The objective is to get 180 volunteers and 3,000 children involved over a three-year period.<br />

* An international aid organisation set up in 1946 with <strong>the</strong> objective of combating poverty.

Hooray! Your file is uploaded and ready to be published.

Saved successfully!

Ooh no, something went wrong!