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A cookery school is set up
for eight apprentices at Auteuil
Foundation, Lyon-Confluence, France.
Employees at Groupe SEB Korea celebrate Christmas
with 85 disadvantaged children. 69
SUSTAINABLE
DEVELOPMENT
A helping hand for equal opportunities
In eastern China, Supor helped to open two new schools in 2012
(bringing the total to 12 since 2006), fitting out their canteens and libraries.
An increasing number of employees are getting involved, providing individual
support or teaching assistance.
In France, Groupe SEB works alongside public authorities and other
companies to support the "100 opportunities 100 jobs" scheme, which aims
to fulfil an area's economic requirements, whilst also helping to re-establish
equal opportunities for young adults from sensitive neighbourhoods.
Group employees are also continuing to provide individual support in associations
such as Nos Quartiers ont des Talents, the Télémaque Institute and
the network of ”Missions locales” (access points for employment and social
services).
Group sites often open their doors to educational establishments, be it
as part of work experience campaigns, careers advice or raising girls'
awareness of jobs in industry such as the pilot scheme "Déployons Nos
Elles" carried out in partnership with the French Ministry of Education.
Involving consumers in sharing schemes
With the aim of sharing its commitments to corporate
responsibility with consumers, Groupe SEB has set up cause-related marketing
campaigns - part of the sales price of a product is donated to an organisation.
In the UNICEF-Tefal campaigns, for each product sold Tefal donates €1 or more
to this charity for its programme for combating malnutrition in various regions
worldwide. The first two campaigns, carried out since September 2010 in
19 countries, resulted in donations of more than a million euros. In 2011-2012,
a number of subsidiaries became involved - in Finland, France or Turkeythrough
a wide-scale advertising campaign, which took the scheme to a new
level. A third campaign covering multiple products has already begun and will
continue in 2013.
In the same vein, the Panex brand in Brazil and Extra hypermarkets are
donating a sum for every cooking utensil sold to the AACD, an association
providing aid to disabled children.
Beyond corporate philanthropy...
The Group has increased its initiatives in the field of economic
integration:
- In France with the signing in 2012 of the CNEI* pact for integration and
employment; the development of industrial sub-contracting to social
integration enterprises and adapted enterprises (disabilities); the introduction
of social clauses in invitations to tender; the national partnership with the
network of temping agencies Groupe Id’ées / Adecco etc.
- And also worldwide, with long-term partnerships with representatives of the
social economy, in Brazil, the United States and Colombia, in the fields of
assembly, recycling and reconditioning products and components.
* National Council of social integration Companies