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Company Valuation Under IFRS : Interpreting and Forecasting ...

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<strong>Company</strong> valuation under <strong>IFRS</strong><br />

As with general company modelling <strong>and</strong> valuation, it is important to have both<br />

an underst<strong>and</strong>ing of the accounting issues involved, <strong>and</strong> to be able to make<br />

reasonable inferences regarding valuation. This chapter began with an<br />

explanation of the accounting treatment under <strong>IFRS</strong> of the consolidation <strong>and</strong><br />

deconsolidation of the elements of a group. We shall now discuss in some detail<br />

the valuation <strong>and</strong> accounting implications of corporate acquisitions, since these<br />

represent the most dramatic <strong>and</strong> complex issues from the perspective of<br />

valuation, <strong>and</strong> they arise quite regularly.<br />

9.1 Valuing an acquisition<br />

Generally, one models a company first <strong>and</strong> values it afterwards. With mergers it<br />

is the other way round. The starting point is whether or not a bid is a good idea,<br />

<strong>and</strong> how much it would be worth paying, if you are acting for the bidder. If you<br />

are an investor <strong>and</strong> a bid has been announced, again, the key question is whether<br />

or not it will add value after taking the consideration into account.<br />

But consolidated accounts do matter. There are proforma balance sheet structures<br />

that are quite simply unworkable. Whatever the theoretical arguments about how<br />

impact on earnings per share is unimportant, the reality is that a severe negative<br />

impact will at least have to be sold carefully to shareholders, <strong>and</strong> possibly also to<br />

the Board of the bidding company, whether or not it makes purely economic sense.<br />

So our starting point is the value of the target, but there are two possible<br />

differences with respect to this exercise <strong>and</strong> the ones that we undertook in<br />

Chapters five <strong>and</strong> six. The first is that acquisitions are generally motivated at<br />

least in part by the prospect of synergies. And the second is that the financing of<br />

the acquisition may mean that the capital structure of the target will be<br />

transformed by the acquisition. An extreme example of the latter point is the<br />

leveraged buy-out, where much of the upside from the deal may lie in the<br />

creation of large tax shelters.<br />

Starting with synergies, these generally come in one of three types: enhancement<br />

of revenue; reduction in operating cost; or reduction in capital costs. Revenue<br />

enhancement might most likely result from cross-selling opportunities, either<br />

because of the ability to sell products in different geographical locations, or<br />

because of the ability to cross-sell products to existing customers of two different<br />

businesses. Pharmaceuticals mergers offered the former synergy. Bancassurance<br />

mergers offer the latter. Pricing power may also result from mergers but for antitrust<br />

reasons is never cited as a motive.<br />

Cost reduction is most obviously achievable at the level of head office costs <strong>and</strong><br />

layers of management, but may also extend to procurement, <strong>and</strong> to a general fall<br />

in fixed costs relative to the overall size of the business. Mergers in businesses<br />

including retail, downstream oil, utilities, <strong>and</strong> many others have been primarily<br />

motivated by these expectations.<br />

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