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Airport Master Plan 2012 - City of Waterville

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Therefore, in order to optimize the benefits <strong>of</strong> the <strong>Airport</strong> to the customers and the general public, it is<br />

recommended that the <strong>Airport</strong> establish minimum standards for any future FBO doing business at<br />

WVL, prior to advertisement and selection <strong>of</strong> a new FBO.<br />

Based upon the characteristics <strong>of</strong> the <strong>Airport</strong> and the market area, mandatory products and services<br />

the <strong>City</strong> should consider requiring, include:<br />

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Airframe and power plant (A&P) repair facilities.<br />

Flight training and aircraft rental.<br />

Air Charter Part 135 services.<br />

Delivering and dispensing <strong>of</strong> Jet fuel, Avgas, and aircraft lubricants into all general<br />

aviation aircraft normally frequenting the <strong>Airport</strong>.<br />

Provide, operate and maintain a UNICOM or ARINC Radio Service.<br />

Maintain an aircraft log.<br />

Collect landing fees.<br />

Additional activities and/or services as the <strong>City</strong> may approve or require, e.g., aircraft<br />

deicing, aircraft lavatory servicing, ground power service, etc.<br />

Disabled aircraft removal.<br />

It is recommended that the <strong>City</strong> allow the FBO to meet minimum standards for the provision <strong>of</strong><br />

aircraft maintenance and flight training services through certified and authorized sublessee(s) who<br />

will perform their services from the FBO’s leased premises.<br />

Brand Recognized FBO: Soliciting for a FBO that is brand recognized is not a requirement, but<br />

should be considered by the <strong>City</strong> in making a selection. A recognized brand brings customer loyalty<br />

as well as a network <strong>of</strong> accounts and marketing throughout the FBO’s brand network. This can <strong>of</strong>ten<br />

lead to WVL being a destination because <strong>of</strong> the brand in addition to local destinations, etc. In<br />

addition, a brand recognized FBO is one with multiple locations and generally brings financial<br />

stability with their business model and economies <strong>of</strong> scale for marketing their services and locations.<br />

3) <strong>Airport</strong> Rates and Charges. Providing competitive rates and charges is key to maximizing revenue,<br />

and helps maintain existing based aircraft owners while attracting new business in the form <strong>of</strong><br />

transient users. Should the <strong>City</strong> continue to operate the FBO; it is recommended that rates and charges<br />

at surrounding airports be tracked by WVL on a monthly or at least quarterly basis (it is<br />

recommended that fuel rates be analyzed weekly).<br />

FBO Control: Should the <strong>City</strong> adopt an outside FBO, in order to ease the burden on airport<br />

management, it is recommended that the FBO be required to analyze the day-to-day rates and charges<br />

to ensure competitiveness with other market airports. This requirement can be incorporated into the<br />

FBO lease structure with the <strong>City</strong> and generally includes rates for, fuel, tie-downs, landing fees, apron<br />

parking, and transient hangar storage.<br />

As recommended earlier, an immediate increase in rates and charges by 20% could increase <strong>Airport</strong><br />

revenues up to $11,500 annually.<br />

The <strong>City</strong> <strong>of</strong> <strong>Waterville</strong> Maine<br />

Implementation and Financial <strong>Plan</strong> – Page 8-18<br />

<strong>Airport</strong> Solutions Group, LLC & The Louis Berger Group, Inc. December 2011

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