Registration Document BOUYGUES

1
The Group
Corporate, social and
environmental responsibility
QSE (Quality Safety
Environment)
The Bouygues group uses ISO standards to
benchmark its managerial performance in relation
to quality (ISO 9001), safety (OHSAS 18001
or ILO) and the environment (ISO 14001). The
QSE function, with over 1,000 employees, has
an organisational role in controlling operating risk
(employee health and safety is a priority), helps
to improve satisfaction among stakeholders and
guarantees the effectiveness of the company's
management systems.
The Group's QSE department provides training
modules like the QSE and Excellence awarenessraising
programme for newcomers and organises
web conferences on issues in specific business
areas. In 2011, one such conference presented the
Lean Six Sigma approach introduced by Bouygues
Telecom and now being rolled out in other subsidiaries.
Lean Six Sigma is a management method
that seeks to improve the effectiveness and quality
of business processes with the aim of guaranteeing
constant product and service quality in order
to increase customer satisfaction while eliminating
tasks that add no value.
The Group also organises Abby seminars based on
a self-assessment software application developed
in-house. It is used by subsidiaries' executive committees
to assess their management practices and
situate themselves in relation to best practice as
defined by the EFQM (European Foundation for
Quality Management) model and ISO 26000. The
results then help them to decide what strategic
action to take as a priority. 50 Abby seminars have
been held since 2007.
Outlook
Olivier Bouygues, Deputy CEO of the Bouygues
group, in charge of sustainable development
What conclusions can
you draw from the past
year as far as sustainable
development is concerned?
We have continued our
efforts to transform the
changes taking place in
subsidiaries into business
opportunities. In order to
do so, we have stepped up
our investment in R&D and
innovation.
In 2011, as the first
occupants were moving
into Green Office ®
Meudon, the first largescale
positive-energy
building in France, we
were developing tools
for managing energy
performance in new
buildings and renovation
projects. Furthermore,
Bouygues Telecom became
Europe's first phone
operator to obtain ISO
50001 certification for
the energy management
system at two of its sites.
Bouygues also conducted
its first voluntary campaign
to consolidate greenhouse
gas emissions across
all its business areas.
The consolidated carbon
footprint on which the
Group has worked is
published in this document.
What is the outlook for the
Group?
Our objectives in 2012
are to roll out a formal
eco-design policy and
continue implementing
plans to reduce energy
consumption and CO 2
emissions, both in our
internal processes and in
our products and services.
Given the complex nature
of the issues and their
interdependence, we are
putting the emphasis on
the quest for innovative
solutions, drawing on
our wealth of experience,
and stepping up crossdisciplinary
exchanges
within the Group. The
Group is also attentive to
its social impacts.
We would like other
subsidiaries as well as TF1
and Bouygues Telecom to
obtain the Afnor Diversity
label, giving practical
recognition to their
commitment to diversity.
We also believe that it
is important to continue
training our managers and
raising their awareness
of how to put CSR into
practice on the ground.
We will be offering them
a new training module
for that purpose. 2012 is
also the year of the Earth
Summit in Rio, to which
Bouygues will make a
contribution by presenting
cutting-edge solutions
relating in particular to
the development of econeighbourhoods.
BOUYGUES • 2011 Registration Document • THE GROUP • 51