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Stoke-on-trent sport and physical activity strategy 2009-2016

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C<strong>on</strong>sultati<strong>on</strong>Elected Mayor’s Green Paper for Sport <strong>and</strong> Physical Activity224. The resp<strong>on</strong>ses to the <strong>2009</strong> Elected Mayor’s paper showed str<strong>on</strong>g support formore or better fitness <strong>and</strong> gym facilities (see Appendix 20). This was the 5 thmost popular answer to the questi<strong>on</strong> “What <strong>sport</strong>s facilities <strong>and</strong> programmeswould you like the city to develop?” The importance of local facilities which arecheap or free to use were also key issues which emerged from this c<strong>on</strong>sultati<strong>on</strong>.These results suggest that the current provisi<strong>on</strong> of health <strong>and</strong> fitness suites is notmeeting the needs of local people.Household Survey225. The key issues arising from the household survey are:• More people use a fitness facility <strong>on</strong> a daily or weekly basis than any otherfacility type;• There is more regular use of fitness facilities in some areas such as the SouthWestern area than others, particularly the Northern area. In the Western areamore than 80% of resp<strong>on</strong>dents never or <strong>on</strong>ly rarely used a fitness facilitydespite the large number of fitness stati<strong>on</strong>s located there;• Opini<strong>on</strong>s about the quantity of fitness facilities vary across the areas. Peoplein the South Western area are the least satisfied with the quantity, <strong>and</strong> thosein the Northern area are the most satisfied. This is despite the fact that thereare far more health <strong>and</strong> fitness stati<strong>on</strong>s in the South Western area than theNorthern area. This perhaps reflects the fact that all those in the SouthWestern area are registered membership sites;• Overall, the majority of people across <str<strong>on</strong>g>Stoke</str<strong>on</strong>g>-<strong>on</strong>-Trent are satisfied with thequality of gyms. But around 20% are dissatisfied in the Northern <strong>and</strong> Easternareas, probably reflecting the higher proporti<strong>on</strong> of pay <strong>and</strong> play sites in theseareas, since commercial facilities are usually more ‘attractive’;• For all <strong>sport</strong>s, the cost of taking part in exercise was <strong>on</strong>e of the mostimportant barriers to participati<strong>on</strong>. Commercial fitness facilities tend to becostly, <strong>and</strong> are therefore less accessible to those residents <strong>on</strong> low incomes,often living in the areas with the higher IMD scores.Nortoft Partnerships Ltd <str<strong>on</strong>g>Stoke</str<strong>on</strong>g>-<strong>on</strong>-Trent Page | 181Sport & Physical Activity Strategy <strong>2009</strong>-<strong>2016</strong>October <strong>2009</strong>

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