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Stoke-on-trent sport and physical activity strategy 2009-2016

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Impact of the current ec<strong>on</strong>omic climate68. The current ec<strong>on</strong>omic downturn is likely to impact up<strong>on</strong> the dem<strong>and</strong> for <strong>and</strong>provisi<strong>on</strong> of <strong>sport</strong> <strong>and</strong> active recreati<strong>on</strong> facilities <strong>and</strong> services. It is anticipatedthat there will be both capital <strong>and</strong> revenue pressures <strong>on</strong> all partners, with lessfunding available to achieve desired outputs. It is therefore essential to makethe facilities <strong>and</strong> services as cost effective <strong>and</strong> efficient as possible in order toachieve the wider health <strong>and</strong> regenerati<strong>on</strong> objectives which guide leisure (<strong>and</strong>educati<strong>on</strong>) provisi<strong>on</strong>.69. Whatever the current ec<strong>on</strong>omic climate, it is important to retain the l<strong>on</strong>g termvisi<strong>on</strong> of the networks which are required <strong>and</strong> to strive to achieve these evenif the timescales are potentially l<strong>on</strong>ger. As part of the visi<strong>on</strong>, the l<strong>on</strong>g termnetwork of leisure facilities <strong>and</strong> green spaces which are required by the Citymust be identified as these are essential elements in the l<strong>on</strong>g term planning<strong>and</strong> regenerati<strong>on</strong> process for <str<strong>on</strong>g>Stoke</str<strong>on</strong>g>-<strong>on</strong>-Trent.70. Specific factors which could impact up<strong>on</strong> the dem<strong>and</strong> <strong>and</strong> provisi<strong>on</strong> offacilities <strong>and</strong> services are likely to include:• Greater focus by many people <strong>on</strong> cheap/free activities at the expense ofthose which are more costly. Therefore more dem<strong>and</strong> for low cost <strong>and</strong>easily accessible facilities <strong>and</strong> activities e.g. community centres, greenspaces, grass pitches, walking <strong>and</strong> cycling routes;• More uptake of free swimming programmes;• Less dem<strong>and</strong> for ‘expensive’ private/commercial facilities, <strong>and</strong> possibleloss of some such facilities in <str<strong>on</strong>g>Stoke</str<strong>on</strong>g>-<strong>on</strong>-Trent;• Greater dem<strong>and</strong> for casual/pay <strong>and</strong> play use from those shifting from thecommercial sector, but possible reducti<strong>on</strong> in dem<strong>and</strong> from others whereactivities are c<strong>on</strong>sidered ‘expensive’;• Reducti<strong>on</strong> in the number of migrant workers (<strong>and</strong> their families), possiblyleading to a falling populati<strong>on</strong>;• Pressures to close some public facilities, especially those which are themost net expensive to operate;• Reduced ability to fund new facilities;• Less funds available from development as property values fall.Nortoft Partnerships Ltd <str<strong>on</strong>g>Stoke</str<strong>on</strong>g>-<strong>on</strong>-Trent Page | 54Sport & Physical Activity Strategy <strong>2009</strong> – <strong>2016</strong>October <strong>2009</strong>

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