DRS2012 Bangkok Proceedings Vol 4 - Design Research Society

2084 Conference Proceedings
Heuristic Use in Different Types of Design Tasks
user, such as, holding the product with one hand and squeezing the lemon with the other
hand, versus placing the lemon squeezer on the table to achieve the function.
The success of this heuristic analysis method in characterizing differences among
candidate designs may suggest ways to assist designers in exploring new concepts.
Training on Design Heuristics may improve the diversity of designs generated. Further,
this further validation of the set of specific heuristics used by industrial designers may
suggest methods for the development of computational tools to assist in design. For
example, the frequency of heuristic application could be analyzed in order to understand
which heuristics are most commonly used, what kind of design problems they are best
applied to, what kind of new problem spaces they generate, and which heuristics may be
relevant given the observed patterns. In particular, this approach may hold promise in
instruction for novices as they build their experience with heuristic use and design in
general.
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