50-ways-to-make-your-first-sale

Chapter 44
Give Out Coupon Codes
In any case, running an ecommerce business is all about experimentation
and finding out what works best. Let’s go over some of the ways you can use
coupon codes to attract and delight customers.
Go After New Customers with Coupon Codes
If you’re hungry to make your first sales and you’re more into
experimentation than having rigid brand development standards, then here
are a few ways to competitively go after new customers.
TWITTER
For your most popular items, simply tweet out coupon codes and append a
hashtag for the keyword or brand name that is associated with these items:
You may want to tweet out your coupon codes a few times a day to get them
more attention. Be sure to switch up your tweet sentences so you’re not
duplicating tweets.
FACEBOOK
Facebook now allows you to use hashtags as well. But in order to get a better
Facebook response, upload a photo of your product along with a short
message regarding the promotion.
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