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Blended Learning in English Language Teaching: Course Design and Implementation

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an almost identical def<strong>in</strong>ition <strong>in</strong> her study <strong>in</strong>to why learners leave blended learn<strong>in</strong>g<br />

courses (for further details on this study see section below entitled ‘Why a good blend<br />

is important’): ‘blended language learn<strong>in</strong>g (BLL) – a particular learn<strong>in</strong>g <strong>and</strong> teach<strong>in</strong>g<br />

environment, that comb<strong>in</strong>es face-to-face (f2f) <strong>and</strong> computer assisted language<br />

learn<strong>in</strong>g (CALL). In this <strong>in</strong>stance, the “blend” consisted of learners’ <strong>in</strong>dependent selfstudy<br />

phases at a computer, with a CD-ROM, <strong>and</strong> traditional f2f classroom learn<strong>in</strong>g.’<br />

Dudeney <strong>and</strong> Hockly (2007) <strong>and</strong> Sharma <strong>and</strong> Barrett (2007), who to ELT practitioners<br />

are probably the most widely recognised authors on the topic, provide remarkably<br />

similar def<strong>in</strong>itions to Neumeier (2005) <strong>and</strong> Stracke (2007) with the only slight<br />

difference concern<strong>in</strong>g the reference to the CAL(L) mode. Sharma <strong>and</strong> Barrett (2007:<br />

7) substitute it with ‘technology’: ‘<strong>Blended</strong> learn<strong>in</strong>g refers to a language course which<br />

comb<strong>in</strong>es a face-to-face (F2F) classroom component with an appropriate use of<br />

technology. The term technology covers a wide range of recent technologies, such<br />

as the Internet, CD-ROMs <strong>and</strong> <strong>in</strong>teractive whiteboards’. Dudeney <strong>and</strong> Hockly (2007:<br />

137) also avoid us<strong>in</strong>g the term CAL(L) <strong>and</strong> substitute it with ‘onl<strong>in</strong>e’ delivery <strong>in</strong>stead:<br />

‘[<strong>Blended</strong> learn<strong>in</strong>g] is a mixture of onl<strong>in</strong>e <strong>and</strong> face-to-face course delivery’. However,<br />

they go on to widen this description by stat<strong>in</strong>g that ‘<strong>in</strong> some situations the digital<br />

element is done offl<strong>in</strong>e with a CD-ROM’.<br />

Why employ a blended learn<strong>in</strong>g approach?<br />

Accord<strong>in</strong>g to Dewar <strong>and</strong> Whitt<strong>in</strong>gton (2004) differences have been identified as<br />

to why the corporate sector <strong>and</strong> academic sector <strong>in</strong>troduced blended learn<strong>in</strong>g<br />

solutions. For the corporate sector the results from an onl<strong>in</strong>e survey reported by<br />

Sparrow <strong>in</strong> Dewar <strong>and</strong> Whitt<strong>in</strong>gton (2004: 5) list the follow<strong>in</strong>g reasons: ability to match<br />

learn<strong>in</strong>g styles (80 per cent); <strong>in</strong>dividually tailored solutions (70 per cent); improve<br />

the learn<strong>in</strong>g rate (62 per cent); exploit the <strong>in</strong>vestments they have already made <strong>in</strong><br />

re-usable tra<strong>in</strong><strong>in</strong>g resources (59 per cent); shortage of time to use purely classroom<br />

events (57 per cent). They do not elaborate on the content of this list, nor provide<br />

evidence that any of the reasons given are actually valid <strong>and</strong> not purely assumptions,<br />

for example. improv<strong>in</strong>g the learn<strong>in</strong>g rate.<br />

There are commonalities between the above list <strong>and</strong> that of S<strong>in</strong>gh <strong>and</strong> Reed (2001).<br />

They identified four benefits to us<strong>in</strong>g a blended learn<strong>in</strong>g solution a couple of years<br />

before the above study was conducted, which were: improved learn<strong>in</strong>g effectiveness;<br />

extend<strong>in</strong>g the reach; optimis<strong>in</strong>g development cost <strong>and</strong> time; optimis<strong>in</strong>g bus<strong>in</strong>ess<br />

results (reduces travel costs <strong>and</strong> learn<strong>in</strong>g objectives are obta<strong>in</strong>ed quicker). Sharma<br />

<strong>and</strong> Barrett (2007) also refer to the cost-sav<strong>in</strong>g element of blended learn<strong>in</strong>g with<br />

reference to the bus<strong>in</strong>ess world, as work time is not sacrificed for tra<strong>in</strong><strong>in</strong>g <strong>and</strong><br />

furthermore travel costs are negated. In addition to cost sav<strong>in</strong>gs they also emphasise<br />

the ‘convenience’ of blended learn<strong>in</strong>g courses as students can study when they want,<br />

at the speed they want. It would appear that cost sav<strong>in</strong>g was an important driver for<br />

change <strong>in</strong> the move towards blended learn<strong>in</strong>g <strong>in</strong> the bus<strong>in</strong>ess world <strong>and</strong> we will see<br />

the same is also true <strong>in</strong> the academic sector.<br />

With regard to the academic sector both Dewar <strong>and</strong> Whitt<strong>in</strong>gton (2004) <strong>and</strong> Graham<br />

(2004) cite Osguthorpe <strong>and</strong> Graham’s (2003) six suggested reasons: pedagogical<br />

richness; access to knowledge; social <strong>in</strong>teraction; personal agency (i.e. learner<br />

Introduction | 13

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