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Implementing Multiple Gender Strategies to Improve HIV and ... - ICRW

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staff intended for partner organizations <strong>to</strong> continue activities at the end of<br />

the project, but they showed little initiative <strong>to</strong> take on board the skills their<br />

employees or volunteers had gained. A longer program (three years) may<br />

have better ensured partner ownership by enabling program staff time <strong>to</strong><br />

work more closely with decision-makers at partner organizations.<br />

Evaluation<br />

Methodology<br />

• Process evaluation: Mother<strong>to</strong>ngue collected qualitative data on the<br />

project through focus groups, semi-structured interviews, <strong>and</strong><br />

moni<strong>to</strong>ring workshops that were conducted with women participants<br />

<strong>and</strong> community members during project implementation. A process of<br />

appreciative inquiry (an organizational development process or<br />

philosophy that engages individuals in changing an organizational<br />

system [see Cooperrider <strong>and</strong> Whitney, 2005]) was also integral <strong>to</strong> the<br />

evaluation process. Documentation includes evaluation reports, project<br />

reports, activity reports documenting outreach work, <strong>and</strong> video<br />

documentation.<br />

• Impact assessment report: A former program manager of Mother<strong>to</strong>ngue<br />

conducted an impact assessment. In feedback sessions held with<br />

participants after each performance, the women discussed <strong>and</strong><br />

compiled reports that reflected the responses <strong>to</strong> the debates in the<br />

performance on gender, culture, gender-based violence <strong>and</strong><br />

experiences with <strong>HIV</strong> transmission. Also, 45-minute semi-structured<br />

interviews were conducted with five participants.<br />

Evaluation Results • Program reach: 28 participants were involved in the project, which<br />

reached approximately 5,000 community members as audience<br />

members.<br />

• Process evaluation: Results from analysis of qualitative data collected<br />

indicate the following:<br />

- The responsibility <strong>to</strong> create plays independently within group<br />

situations prepared participants <strong>to</strong> direct <strong>and</strong> design their own plays<br />

for future outreach performances.<br />

- Some participants repeatedly said that the work has had effects on<br />

their own lives.<br />

- The women performers felt confident in their abilities as change<br />

agents as a result of receiving a positive response from the<br />

community.<br />

- Partner organizations expressed enthusiasm for the project<br />

outcomes <strong>and</strong> requested continued involvement as the project<br />

evolved. However, when the project officially ended, they did not<br />

continue its activities.<br />

• Impact assessment report: Results indicate that, as a result of the<br />

performances:<br />

- Women were choosing <strong>to</strong> leave abusive relationships.<br />

- <strong>HIV</strong>-positive people were finding the strength <strong>to</strong> disclose their<br />

status <strong>to</strong> their partners <strong>and</strong> families.<br />

- Community members had begun <strong>to</strong> use counseling support centers<br />

in the area.<br />

Replication <strong>and</strong><br />

Scale-up Activities<br />

The Mother<strong>to</strong>ngue Project has subsequently relocated <strong>to</strong> Johannesburg,<br />

<strong>and</strong> plans are in place <strong>to</strong> replicate this project in Gauteng <strong>and</strong> North West<br />

Provinces.<br />

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