Implementing Multiple Gender Strategies to Improve HIV and ... - ICRW

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character, Matlakala, is in an abusive relationship and she struggles, along with her neighbors, to stop the abuse (Goldstein et al., 2005). Another character in Series 4, Mandisa, realizes that she had been raped by her boyfriend, Tuko, when her friend Thembi tells her that it not okay to have sex when you do not consent. Series 8 dealt with HIV and AIDS, alcohol abuse and male norms. These story lines, along with informational print materials, allow people of different backgrounds and literacy skills to obtain crucial lifesaving information. Soul Buddyz: Aimed at children ages 8 to 12, their teachers and their caregivers, Soul Buddyz also uses an edutainment model that includes television drama, a radio program and a life skills booklet targeting grade 7 students. Soul Buddyz promotes healthy behaviors and attitudes and raises awareness about development issues. Series 1, broadcast in 1999, explored topics such as child abuse, HIV and AIDS-related stigma and interpersonal communication about sex. In one television episode, a female character, Avril, deals with sexual abuse from a relative. In another, two characters, Zandi and All-Star, have issues communicating with each other about sex. At the conclusion of each television episode, young people from around the country comment on the recently aired subject matter. In response to Series 1, Soul Buddyz clubs were initiated in schools and libraries to create a safe space for children to engage in in-depth discussions and activities on those topics. The clubs are facilitated by trained educators. Advocacy campaigns: Advocacy is key to Soul City IHDC social mobilization activities. In working to increase women’s legal protection, its Campaign for the Speedy and Effective Implementation of the Domestic Violence Act, together with its Soul City programming, helped expedite implementation of the Domestic Violence Act, which helps remove structural barriers that prevent victims of gender-based violence from taking action. Soul City partnered with the National Network on Violence against Women to accelerate implementation. Building on the 1999 series of Soul City, which focused on domestic violence, the campaign conducted awareness-raising activities that included the publication of one million booklets on domestic violence, Soul City actors serving as advocates for the accelerated implementation at national meetings, and Soul City’s embedding of the new legislation in the series. The South African government implemented the Domestic Violence Act in December 1999. Since then, Soul City has been involved in a number of advocacy campaigns, such as promoting access for children to social security and encouraging road safety. One Love – Talk, Respect, Protect Campaign: The South African Development Community identified multiple concurrent partnerships, a practice among men and women but particularly a high-risk male norm and behavior, as a key issue that must be addressed in HIV prevention efforts and jointly devoted resources toward this effort. Soul City IHDC will launch the One Love campaign in early 2009 to address multiple concurrent partnerships, aiming to challenge social norms that reinforce this high-risk behavior and promote safer sexual behavior. Formative research has been conducted, and it is expected that the media strategy will be rolled out in late 2008/early 2009. The One Love campaign in South Africa is part of a nine-country campaign. Social mobilization activities: These activities are part of the Soul City IHDC model and encourage target population members to think critically about barriers to and facilitators of social or behavior change. For an HIV 140
prevention campaign on multiple, concurrent partnerships, social mobilization activities will be conducted in the school environment, such as raising awareness about Soul Buddyz Clubs; producing a toolkit that organizes community dialogue on social norms and multiple, concurrent partnerships; and organizing a skills workshop on how parents communicate with their children about sex. Target Audience • Soul City: Adults (individuals over age 16) • Soul Buddyz: Children age 8 to 14, their teachers, and their caregivers • One Love Campaign: Adults Level of Intervention • National • Community Geographic Location Timeframe Nationwide 1992–ongoing Funders • British Petroleum (BP) • The ELMA Foundation • European Union • The Global Fund to Fight AIDS, Tuberculosis and Malaria • Irish Aid • Royal Netherlands Embassy • South African Department of Health • South African Broadcasting Corporation • UK Department for International Development (DFID) • The U.S. President’s Emergency Plan for AIDS Relief (PEPFAR) through the United States Centers for Disease Control and Prevention (CDC) Partner Organizations Implementation partners ( in countries other than South Africa) • Action (Zimbabwe) • Choose Life (Botswana) • Desert Soul (Namibia) • Fema (formerly Femina) (Tanzania) • Kwatu (Zambia) • Lusweti (Swaziland) • N’weti (Mozambique) • Pakachere (Malawi) • Phela Health and Development Communications (Lesotho) Implementation partners (South Africa): • AIDS Consortium • Cell-Life • Department of Education • Department of Health • Department of Public Service and Administration • Johns Hopkins Health and Education in South Africa (JHHESA) • LoveLife • National Department of Social Development 141
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| AIDS AIDSTAR-One Support and Tech
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INTEGRATING MULTIPLE GENDER STRATEG
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CONTENTS Acronyms..................
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Mama’s Club Memory Book .........
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ACRONYMS AED AEMCI AIDS AMREF AOSCI
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ACKNOWLEDGEMENTS We would like to t
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EXECUTIVE SUMMARY The public health
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INTRODUCTION The public health and
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• Identify current, promising pro
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• Snowball sampling of gender and
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LIMITATIONS This compendium is limi
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program, and small-scale programs s
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Child Security Project in South Afr
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elated efforts. The Mozambique SSTO
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RECOMMENDATIONS 1. Programs should
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PROGRAM DESCRIPTIONS TARGETING AND
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transmission and explain how the pr
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Tel: + 267 319 1816 / Fax: + 267 31
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Sessions center around small group
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Supervision occurs on two levels: s
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issues. • Involve uniformed perso
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a new bridge to the health care sys
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and among working girls, 77 percent
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ETHIOPIAN RADIO SERIAL DRAMAS TO PR
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• Ministry of Health Evaluation p
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64 percent at baseline. • Ethiopi
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• Conduct a post-intervention sur
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promotes HIV prevention through pee
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Evaluation Methodology • Monitori
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ADDITIONAL INFORMATION Program Refe
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and produces materials in media tha
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During implementation, participants
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• Communities claim ownership of
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part of this strategy, Maanisha has
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the cultural practices and sexual b
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Langata Road, P.O Box 27691 - 00506
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developing memory books, scrapbooks
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• Quantitative data collection: D
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POST RAPE CARE LEAD ORGANIZATIONS:
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Funders • Trócaire • The U.S.
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Recommendations for Replication •
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seminars with invited guest speaker
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Local Involvement/ Ownership Commun
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treatment of sexually transmitted i
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• National Survey on the Reproduc
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woman’s ability to negotiate and
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skills, human rights, and monitorin
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empowers them to make healthier cho
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Service on replication. TIOS is als
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WOMEN FIRST (MULHERES PRIMERO) LEAD
Page 104 and 105: Funders • Canadian International
Page 106 and 107: $45,000 $40,000 $35,000 $30,000 $25
Page 108 and 109: MALE NORMS INITIATIVE LEAD ORGANIZA
Page 110 and 111: IMPLEMENTATION AND RESULTS Start-up
Page 112 and 113: assistance is no longer necessary i
Page 114 and 115: collaboration with relevant governm
Page 116 and 117: involvement in protecting the right
Page 118 and 119: assertiveness, puberty and gender-b
Page 120 and 121: traditional practices, and knowledg
Page 122 and 123: POLYCLINIC OF HOPE CARE AND TREATME
Page 124 and 125: Partner Organizations Implementatio
Page 126 and 127: international workshop was convened
Page 128 and 129: THE FATHERHOOD AND CHILD SECURITY P
Page 130 and 131: • Community leaders including tra
Page 132 and 133: After the session, 100 percent beli
Page 134 and 135: KwaZulu-Natal and OR Tambo, Eastern
Page 136 and 137: Gender and HIV component (Sisters-f
Page 138 and 139: Evaluation Results • Cluster rand
Page 140 and 141: Rural South Africa: A Cluster Rando
Page 142 and 143: accompanied by djembe drumming. Onc
Page 144 and 145: staff intended for partner organiza
Page 146 and 147: ADDITIONAL INFORMATION Program Refe
Page 148 and 149: Young men also build knowledge arou
Page 150 and 151: • Project completion report: The
Page 156 and 157: • The Presidency • Society For
Page 158 and 159: society stakeholders. • While eve
Page 160 and 161: 4. Contraception, conception and me
Page 162 and 163: IMPLEMENTATION AND RESULTS Start-up
Page 164 and 165: Challenges and Unforeseen Outcomes
Page 166 and 167: WOMEN’S HEALTH COOP, PRETORIA LEA
Page 168 and 169: female condoms to distribute in com
Page 172 and 173: to contraceptives (particularly con
Page 174 and 175: • Periodic household surveys: A b
Page 176 and 177: Resources Promises an Exciting Year
Page 178 and 179: stressed families in their home env
Page 180 and 181: generating activities and home visi
Page 182 and 183: LESSONS LEARNED AND CHALLENGES Key
Page 184 and 185: HIV & AIDS COUNSELING AND SERVICES
Page 186 and 187: Timeframe 1987-ongoing; the current
Page 188 and 189: multisectoral approach and that res
Page 190 and 191: Peer educators also aim to increase
Page 192 and 193: Challenges and Unforeseen Outcomes
Page 194 and 195: In collaboration with legal organiz
Page 196 and 197: Replication and Scale-up Activities
Page 198 and 199: THE SASA! ACTIVIST KIT FOR PREVENTI
Page 200 and 201: Timeframe 2008-ongoing Funders •
Page 202 and 203: • Engaging a cross-section of act
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CORRIDORS OF HOPE II LEAD ORGANIZAT
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Geographic Location Seven towns: Ka
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of HIV counseling and testing and t
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APPENDIX 1: ONLINE SEARCH PROCESS T
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APPENDIX 2: SURVEY INSTRUMENT BACKG
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1.10 Does the project address incre
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Section 5: LESSONS LEARNED AND FEAS
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Country Program Name Lead Organizat
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Gender Strategy Addressed Type of H
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AIDSTAR-One John Snow, Inc. 1616 No
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