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GIPE-PUNE-OIIOI2 - DSpace@GIPE

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RATIONALIZATION IN INDIAN BtJSINESS ENTERPRISE 251<br />

large number of subsidiary or allied industries, and thus<br />

-embody the results of rationalization in marketing, it is<br />

the comparative absence of facilities for rationalization<br />

in. marketing, that is, the non-existence of associated<br />

industries, that explains the· rather slow progress or<br />

·even insignificance of modern ~hemical enterprises in<br />

India. 20<br />

Like every other enterprise, chemical enter­<br />

. prise also in India must have to meet its customers on<br />

the world market, in other words, have to offer competitive<br />

prices. International cost-analysis furnishes the<br />

foundation of price-economics in the epoch of world­<br />

·economy and the economics of chemical industry is,<br />

like that of hydroelectric, essentially none other than the<br />

. technology of $ubsidiary or affiliated industries. It 'is<br />

.-()nly whe~ the industrial ecology j or for that matter, the<br />

-economic region. is rich, variegated and complex enough<br />

to enable the chemical bye products of certain enterprises<br />

.being treated as raw materials for independent finished<br />

.products in others that the gooc:ls can be placed on the<br />

market at the ~inimum supply-prices. In price­<br />

.economics, indeed. the problem is the same for chemical<br />

goods as for hydroelectric power and iron or I steel.<br />

The problem consists in introducing or utilizing economies<br />

by the most rational exploitation of "wastes" or sub­<br />

.sidiary goods. In other words, in order to develop one<br />

.-chemical industry it is not enough to invest money and<br />

employ technical experts in that line only. One will<br />

.have to develop simultaneously a .large number of<br />

.ind~stries in the same group. It is necessary either to<br />

20 The present situation is described in Heavy Chemical Industry<br />

,{Report of the Indian Tariff Board) Calcutta 1929, pp. 8-15.

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