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Table 4.4: Understanding the general volunteering landscape Area Name Details Baltimore Detroit Minneapolis-St Paul Volunteer Central Southeast Michigan Volunteer Collaborative Hands on Twin Cities Volunteer Match DoSomething Money raised from foundations and businesses funds webbased brokerage. Focus is mainly on direct service volunteering opportunities in non-profits for members of the general public. Delivered by the non-profit Business Volunteers Unlimited Maryland. 112 Multi-organization partnership led by the Michigan Non-profit Association and several other key governmental and non-profit bodies. It brokers volunteering opportunities and offers volunteer management resources. Formed from a merger of the Twin Cities’ volunteer centers. Part of the national HandsOn Network (overseen by Points of Light Institute). Website that makes it easier for good people and good causes to connect. http://www.volunteermatch.org Encourages kids to do projects for good causes in return for recognition on social media and rewards from youth-focused business. http://www.dosomething.org National (with local opportunities) All for Good A custom volunteer opportunity search engine powered by the largest database of volunteer opportunities on the Internet, is run by Points of Light. http://www.allforgood.org Idealist.org Job and volunteering opportunities in non-profits. Volunteers of America Large non-profit focused on affordable housing and social welfare 112 Business Volunteers Unlimited (BVU) was first established in Cleveland in 1993 and has expanded to a number of other areas, so it is neither local nor fully nationwide. 151 | The New Barn-Raising
Table 4.5: Understanding the business volunteering landscape Area Name Details Baltimore BVU Maryland Board-level volunteering opportunities for corporate middle managers Detroit Minneapolis-St Paul Business Leaders for Michigan Corporate Volunteerism Council-Twin Cities Catchafire.org Mainly Detroit area business. Not a corporate social responsibility initiative as such but does profile such activity. Non-profit member network (mainly corporates and some associate member non-profits) to share best practice around workplace volunteering. CVCs are overseen nationally by Points of Light. Fosters skills-based pro bono work by linking corporate employees with non-profits. Habitat for Humanity’s CEO Build CEOs collectively helping build affordable housing National (with local opportunities) Skillsforchange.com Causecast.com Micro-volunteering site that brokers skills-based volunteering by employees Online employee volunteer and donation system Corporate Institute at Points of Light Taproot Foundation LinkedIn Resource for community-minded companies looking to build and expand effective employee volunteer programs Non-profit that works to lead, mobilize and engage professionals in pro bono service that drives social change. 113 In early 2014 LinkedIn has also established a new volunteer match service, http://volunteer.linkedin.com Box 4.3: Points of Light Created in 2007 in Atlanta this is the product of a merger of the Points of Light Foundation and the HandsOn Network, a network of volunteer programs in numerous cities. In addition to the examples mentioned in the table, Points of Light also manages: • a national call-to-action volunteer portal; • the President’s Volunteer Service Award; • the Conference on Volunteering and Service; • the “Billion + Change” campaign to mobilize billions of dollars of pro bono skills-based service; and • the umbrella group of companies that make service a priority. Points of Light also: • co-runs The Civic50, a ranking of the nation’s most community-minded corporations; • is the key partner, along with Gannett Co., of the nation’s largest single day of service, Make a Difference Day; and • has a youth division, GenerationOn, which focuses on inspiring, equipping, and mobilizing youth for service. 113 Taproot also convenes social sector leaders internationally, playing a key role in the future of the pro bono movement.. Raising Help | 152
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THE NEW BARN-RAISING A toolkit for
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CONTENTS Summaries ................
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STRATEGY #1 — Raising Awareness I
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STRATEGY #3 — Raising Help In the
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• non-profit bodies (from civic-s
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The “New Barn-Raising” refers t
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Theme 2 — Market your assets Mark
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The advantage of these different ta
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Theme 6 — Public fundraising can
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Theme 10 — Business can best supp
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Theme 12 — Volunteering with asse
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INTRODUCTION This toolkit is direct
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In late 2011 and early 2012, people
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RAISING AWARENESS ABOUT YOUR ASSETS
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continued Table 2.1: A check-list o
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Who could support your assets? This
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Partnership With a partnership mode
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Table 2.2: Benefits for users - a c
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Table 2.4: Examples of the types of
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#1 — The “Killer Stat” Peavey
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Figure 2.7: Baltimore compared to o
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Figure 2.9: One of several punchy t
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Box 2.2: Recognize the skills that
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Delivering your message — messeng
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Figure 2.11: East Phillips delegate
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Figure 2.13: Barn-raising spirit -
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Draw attention to your “asset off
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Of particular use for local residen
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Figure 2.17: Example of the DIA’s
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#3 — You can take people on tours
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This is an ongoing map that can be
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Figure 2.24: Baltimore’s Fluid Mo
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As part of Hockey Weekend Across Am
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Figure 2.29: Poster for the 6th Ann
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Figure 2.30: Frogtown Gardens raise
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Table 3.1: Taxes used to raise fund
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Box 3.1: Check-list of questions to
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Your asset managers need to use mon
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Table 3.4: Efficiency measures used
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Reductions in staff, asset numbers
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Table 3.5: Examples of charges comm
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Figure 3.4: Free entry for some gro
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Incentivize and support charging Wh
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You can rent space in assets to gen
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Your local government can secure re
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Box 3.4: Public-Private Partnership
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• Hand over a building that is an
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Community non-profits could be allo
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You can raise money and awareness b
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Figure 3.12: A memorial bench sold
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Figure 3.14: The annual and very po
Page 103 and 104: Elderly constant givers are a good
Page 105 and 106: Wealthier neighborhoods still have
Page 107 and 108: Young professional asset-supporter
Page 109 and 110: Figure 3.18: a potential fundee add
Page 111 and 112: Box 3.6: Getting high-net-worth ind
Page 113 and 114: Figure 3.20: A Detroit4Detroit webp
Page 115 and 116: Figure 3.21: Mowtown - example of a
Page 117 and 118: The barn-raising spirit is also see
Page 119 and 120: Charitable Foundations can add to y
Page 121 and 122: Table 3.15: Asset-related roles tha
Page 123 and 124: Encourage foundations to make their
Page 125 and 126: Help non-profit asset support organ
Page 127 and 128: Certainly, businesses have been an
Page 129 and 130: Table 3.20: Examples of mutually be
Page 131 and 132: Several factors can help you in dev
Page 133 and 134: Having co-operatives in your busine
Page 135 and 136: Box 3.12: Secrets of their success
Page 137 and 138: Table 3.24: Encouraging customer gi
Page 139 and 140: Table 3.25: Comparing the fee and a
Page 141 and 142: RAISING HELP FOR YOUR ASSET The men
Page 143 and 144: Figure 4.1: User input — resident
Page 145 and 146: When resources for paid staff, whet
Page 147 and 148: There are physical/logistical reaso
Page 149 and 150: There is a range of mechanisms for
Page 151 and 152: The measures have been largely succ
Page 153: Figure 4.5: Inside the Baltimore Co
Page 157 and 158: Volunteer managers and non-profits
Page 159 and 160: There are some key practical tips t
Page 161 and 162: There are a range of measures you c
Page 163 and 164: As with donors of money and other r
Page 165 and 166: Table 4.9 outlines a range of natio
Page 167 and 168: Where does the New Barn Raising con
Page 169 and 170: APPENDIX The following section was
Page 171 and 172: If you decide that you do want to s
Page 173 and 174: City of Saint Paul (2010), Transfor
Page 175 and 176: Morrish, R. and Brown, C. (2000), P
Page 177 and 178: CGAP (2012), “Comparing U.S. and
Page 179 and 180: Sargeant, A. and Shang, J. (2010),
Page 181 and 182: ACKNOWLEDGEMENTS German Marshall Fu
Page 183 and 184: Rademacher, Jolyn * Rey, Vernon * R
Page 185 and 186: Roberson, Jr., Dalton * Russ, Cathl
Page 187 and 188: Reierson, Gary * Rhodes, Carleen *
Page 189 and 190: Iyer, Seema Jacob France Institute
Page 191 and 192: Referees for, and support with, the
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