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Figure 3.1: Bonding experience – a concert at the State Theatre in Minneapolis (renovated through a city bond) In Minneapolis, the city government bought four major downtown theaters that were either closed or moribund, and pulled them back into the public sector fold with a view to improving them. To pay for the investment, the city issued revenue bonds on the theaters. It has since fulfilled its intention of putting the theaters in the hands of a non-profit, the Hennepin Theatre Trust. The Trust is continuing to operate and program the theaters and repay city investment, whereupon it will then own them outright. In order to make the payments, the trust imposes a surcharge on each ticket sold. (source: McNally Smith/Flickr) This section has helped you to …. • Understand the menu of tax-related policy tools that are potentially available to local electorates and politicians that want to raise funds for assets. This policy choice reduces the risk of any one tool not delivering. • Become aware of the key questions that would need to be asked when contemplating the introduction of tax mechanisms. • Recognize that such issues require voter approval and so enhance the involvement of the public (which includes many existing and prospective asset-users) in making decisions about assets. 71 | The New Barn-Raising
Your asset managers need to use money as efficiently as possible This section offers a range of ideas for delivering these efficiencies by different ways of working and using resources. It is primarily for asset managers tasked with delivering greater efficiencies but can also be of value to anyone interested in voting for a local tax or millage to support certain assets or asset types and who wants to make sure these funds are used efficiently. Similarly, if you have made a grant or donated to a non-profit that manages an asset and the programs that run in/on it, you again want to know that they are using the money efficiently. Adopt measures to make resources go further As Tables 3.3 and 3.4 show, asset managers can employ numerous efficiency measures. Efficiency is here defined as getting the most output (satisfied asset users) from whatever level of inputs you have (asset manager’s budget in a given year). Many of the examples are drawn from local government-run assets but the examples have wider applicability in non-profit and private sector assets. Box 3.2 provides an example of one such measure that also happens to constitute a service innovation. Table 3.3: Efficiencies developed between several organizations Measure Shared services Merger Shared use of assets Example • Since 2011, Scott County and Three Rivers Parks District, Twin Cities metro area authorities, have shared: delivery of park maintenance and visitor services, utilizing resources from both organizations to expand services without increasing costs; a single online portal for anyone looking to reserve a park picnic shelter. • At the beginning of 2008 the Hennepin County Library subsumed the Minneapolis Public Library system, thereby greatly reducing duplication. • In Detroit, the city’s Community Access Centers, known as Neighborhood City Halls, have organized an annual volunteer-centered anti-arson effort around Halloween and an annual volunteer-centered litter cleanup in May. In 2012 the Center’s functions were transferred to four neighborhood recreation centers. • In southeast Michigan, two neighboring parks systems offer people the chance to buy one permit for both systems, which includes 13 Huron-Clinton Metro-parks and 7 Oakland County Parks. • A new single-premises St. Paul Library and Parks recreation center, the Payne Maryland Project, will have shared use meeting rooms, restrooms, and programming space for children and teens. • Joint-use libraries (typically public libraries combined with school library media centers or with academic libraries) are not uncommon in the United States. 42 • Baltimore County’s Department of Recreation and Parks and the local School Board contribute to the acquisition and development of dual-use school recreation sites. Maintenance and repair is also shared. Centers feature many additional amenities, which could not otherwise be funded. It has long been County policy that children can freely go from school to recreation center – these are often co-located. • In 2012 five Baltimore City Council recreation centers slated for closure became part of the City Public School System, allowing them to stay open and provide after-school programs. • In many areas of the United States reciprocal borrowing arrangements are standard within city library systems and common between library systems across a metro area. Avoidance of duplication • Regionally significant parks and trails in the Twin Cities metro area receive Metropolitan Council and State money but, rather than come under metro management, they are managed by seven counties and three cities that are also responsible for (smaller) parks in their jurisdictions. • In Detroit the city council leases the Belle Isle island park to the state of Michigan. Although done mainly to reduce city costs it also meant state machinery was taking on an asset of state importance. 42 http://www.ala.org/tools/libfactsheets/alalibraryfactsheet20. Raising Money | 72
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THE NEW BARN-RAISING A toolkit for
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CONTENTS Summaries ................
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STRATEGY #1 — Raising Awareness I
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STRATEGY #3 — Raising Help In the
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• non-profit bodies (from civic-s
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The “New Barn-Raising” refers t
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Theme 2 — Market your assets Mark
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The advantage of these different ta
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Theme 6 — Public fundraising can
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Theme 10 — Business can best supp
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Theme 12 — Volunteering with asse
Page 23 and 24: INTRODUCTION This toolkit is direct
Page 25 and 26: In late 2011 and early 2012, people
Page 27 and 28: RAISING AWARENESS ABOUT YOUR ASSETS
Page 29 and 30: continued Table 2.1: A check-list o
Page 31 and 32: Who could support your assets? This
Page 33 and 34: Partnership With a partnership mode
Page 35 and 36: Table 2.2: Benefits for users - a c
Page 37 and 38: Table 2.4: Examples of the types of
Page 39 and 40: #1 — The “Killer Stat” Peavey
Page 41 and 42: Figure 2.7: Baltimore compared to o
Page 43 and 44: Figure 2.9: One of several punchy t
Page 45 and 46: Box 2.2: Recognize the skills that
Page 47 and 48: Delivering your message — messeng
Page 49 and 50: Figure 2.11: East Phillips delegate
Page 51 and 52: Figure 2.13: Barn-raising spirit -
Page 53 and 54: Draw attention to your “asset off
Page 55 and 56: Of particular use for local residen
Page 57 and 58: Figure 2.17: Example of the DIA’s
Page 59 and 60: #3 — You can take people on tours
Page 61 and 62: This is an ongoing map that can be
Page 63 and 64: Figure 2.24: Baltimore’s Fluid Mo
Page 65 and 66: As part of Hockey Weekend Across Am
Page 67 and 68: Figure 2.29: Poster for the 6th Ann
Page 69 and 70: Figure 2.30: Frogtown Gardens raise
Page 71 and 72: Table 3.1: Taxes used to raise fund
Page 73: Box 3.1: Check-list of questions to
Page 77 and 78: Table 3.4: Efficiency measures used
Page 79 and 80: Reductions in staff, asset numbers
Page 81 and 82: Table 3.5: Examples of charges comm
Page 83 and 84: Figure 3.4: Free entry for some gro
Page 85 and 86: Incentivize and support charging Wh
Page 87 and 88: You can rent space in assets to gen
Page 89 and 90: Your local government can secure re
Page 91 and 92: Box 3.4: Public-Private Partnership
Page 93 and 94: • Hand over a building that is an
Page 95 and 96: Community non-profits could be allo
Page 97 and 98: You can raise money and awareness b
Page 99 and 100: Figure 3.12: A memorial bench sold
Page 101 and 102: Figure 3.14: The annual and very po
Page 103 and 104: Elderly constant givers are a good
Page 105 and 106: Wealthier neighborhoods still have
Page 107 and 108: Young professional asset-supporter
Page 109 and 110: Figure 3.18: a potential fundee add
Page 111 and 112: Box 3.6: Getting high-net-worth ind
Page 113 and 114: Figure 3.20: A Detroit4Detroit webp
Page 115 and 116: Figure 3.21: Mowtown - example of a
Page 117 and 118: The barn-raising spirit is also see
Page 119 and 120: Charitable Foundations can add to y
Page 121 and 122: Table 3.15: Asset-related roles tha
Page 123 and 124: Encourage foundations to make their
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Help non-profit asset support organ
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Certainly, businesses have been an
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Table 3.20: Examples of mutually be
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Several factors can help you in dev
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Having co-operatives in your busine
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Box 3.12: Secrets of their success
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Table 3.24: Encouraging customer gi
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Table 3.25: Comparing the fee and a
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RAISING HELP FOR YOUR ASSET The men
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Figure 4.1: User input — resident
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When resources for paid staff, whet
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There are physical/logistical reaso
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There is a range of mechanisms for
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The measures have been largely succ
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Figure 4.5: Inside the Baltimore Co
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Table 4.5: Understanding the busine
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Volunteer managers and non-profits
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There are some key practical tips t
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There are a range of measures you c
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As with donors of money and other r
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Table 4.9 outlines a range of natio
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Where does the New Barn Raising con
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APPENDIX The following section was
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If you decide that you do want to s
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City of Saint Paul (2010), Transfor
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Morrish, R. and Brown, C. (2000), P
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CGAP (2012), “Comparing U.S. and
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Sargeant, A. and Shang, J. (2010),
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ACKNOWLEDGEMENTS German Marshall Fu
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Rademacher, Jolyn * Rey, Vernon * R
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Roberson, Jr., Dalton * Russ, Cathl
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Reierson, Gary * Rhodes, Carleen *
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Iyer, Seema Jacob France Institute
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Referees for, and support with, the
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