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The Protected Landscape Approach - Centre for Mediterranean ...

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Colour plates<br />

Fruit orchards are a traditional feature of<br />

the White Carpathian cultural landscape.<br />

A project to restore these orchards and<br />

encourage extensive agriculture includes<br />

planting of heritage cultivars of apples and<br />

other fruits. Veronica archive<br />

In the White Carpathians <strong>Protected</strong> <strong>Landscape</strong> Area<br />

(Czech Republic and Slovakia), an autumn festival<br />

celebrates the cultural traditions associated with the apple<br />

harvest. Veronica archive<br />

In Hosttín, Czech Republic, local residents use traditional methods <strong>for</strong><br />

drying apples and pears, and operate a processing plant that produces<br />

organic apple juice. <strong>The</strong>se dried fruit and juices are marketed under the<br />

logo of Tradice Bílých Karpat (Traditions of the White Carpathians) (see<br />

right). Regional branding and certification programmes are an important<br />

tool in marketing value-added landscape products. Petr Francan<br />

Plate 11

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