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(Shelly Cashman Series) Gary B. Shelly, H. Albert Napier, Ollie N. Rivers-Web design_ introductory concepts and techniques -Cengage Learning (2008)

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134 Chapter 5 Typography <strong>and</strong> Images<br />

Q&A<br />

Can I add <strong>Web</strong> fonts<br />

that are not currently<br />

installed?<br />

Yes. You can purchase<br />

<strong>and</strong> download additional<br />

<strong>Web</strong> fonts from<br />

online sources, such as<br />

Adobe Systems.<br />

Sans serif fonts are a popular choice of many <strong>Web</strong> <strong>design</strong>ers; however, the use of<br />

sans serif fonts to enhance the readability of <strong>Web</strong> pages is not universal. As you browse<br />

the <strong>Web</strong>, you will find pages using both serif <strong>and</strong> sans serif fonts. Despite a number of<br />

research studies over the past 25 years, no clear direction exists regarding serifs <strong>and</strong> online<br />

readability. Although some early studies point to sans serif fonts as more readable for<br />

online text, more recent studies suggest that style, size, spacing between characters, contrast,<br />

white space, line length, readers’ familiarity with the font, <strong>and</strong> other characteristics<br />

might play a larger role in readability than the presence or absence of serifs. To enhance<br />

readability, many <strong>Web</strong> <strong>design</strong>ers today choose a serif or sans serif <strong>Web</strong> font, a font<br />

specifically <strong>design</strong>ed for online reading, such as Verdana (sans serif), Tahoma (sans serif),<br />

or Georgia (serif), shown in Figure 5-4.<br />

Figure 5-4 A <strong>Web</strong> font is <strong>design</strong>ed specifically to enhance online reading.<br />

<strong>Web</strong> browsers have both a default font <strong>and</strong> a default font size setting. If you do not<br />

specify a font or font size using an HTML tag <strong>and</strong> attributes or CSS properties <strong>and</strong><br />

values, browsers will use their default font to display text. Times New Roman is the<br />

default font for both Internet Explorer <strong>and</strong> Firefox, as shown in Figure 5-5. The default<br />

font size for both Internet Explorer <strong>and</strong> Firefox is 16 pixels.<br />

Internet Explorer<br />

default font setting<br />

Firefox default<br />

font setting<br />

Figure 5-5 Times New Roman isthe default font for both Internet Explorer <strong>and</strong> Firefox.

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